Traffic In Online Marketing – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the present signature training program from ClickFunnels.  Traffic In Online Marketing

I actually seemed like stating “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – quickest article ever! Once you have actually examined this blog site out you will see how much worth there actually is in doing the challenge, and ideally.

I actually don’t think people comprehend the advantages of the challenge – otherwise they would have already done it. If you are starting an online organisation, or have a company that is not yet at the six figure mark, then this challenge is important training to super-charge your service.

The One Funnel Away Challenge takes you through the actions in creating a successful sales funnel. It teaches you the various elements that comprise a sales funnel and most significantly has you construct one yourself. So you complete the training challenge with your own working sales funnel geared around your business.

I believe you will see from everything below, there is so much that is taken into the One Funnel Away Challenge training program – the worth is really quite fantastic.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is truly a training program, developed to help you develop a successful sales funnel for your company. Now this is not just simply cranking out a couple of web-pages or landing pages. It is the production of all the elements around a successful, leading performing sales funnel.

The program is so detailed, that I know of many individuals that go through it multiple times. If they have a brand-new funnel they are assembling, they pick to go through the training once again, to make certain they have covered everything properly.

The training is stated to cover 4 weeks, however really it is more like 5-6 weeks. There is a pre-training week, that focuses entirely on getting you in the right mindset. This is quite essential, given there is so much that will be covered, you will require to have your believing clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with crucial themes or subjects every week. The day-to-day training sessions then build on each topic, with everyday actions left as ‘homework’. Key locations covered consist of;

  • Creating an irresistible item offer
  • Psychology of sales
  • The value of stories in the selling procedure
  • What hooks a prospective client
  • Building an effective sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And much more …

This is a key point – this is not a passive training course. To get the most out of it you will be needed to do research almost daily! Then how else will you end up with a working sales funnel if you’re not constructing it out as you go.

Traffic In Online Marketing OFA Challenge

The challenge originally started as a ‘live’ event, with parts of coaching provided by means of Facebook lives. So it didn’t run that often. Due to the success of the training, both in number of trainees and the success stories that are coming out, the training is now run over 2 week.

Aspects that were live are now previous lives that have been taped since of that. But to be honest I didn’t feel that anything was lost from this. The fact that it had been live implied that individuals were asking questions – much of which were in line with what I was questioning.

The final thing to bear in mind is that it is a “challenge” – indicating there is a time limitation. In general, it is so simple to delay jobs to tomorrow, and after that question why we don’t make great progress. So by setting this as a challenge it drives that competitive part of us to want to be effective.

As the challenge begins to draw to a close you become more happy of what you have accomplished, and can’t await all of it to go live. When other people are beginning to publish in the Facebook group their success and sales coming through, especially!

Oh, and if you haven’t figured it out yet, the entire challenge draws from the Mission Impossible style, which is a cool touch. But I hope you like the initial style, as you’re going to hear it a lot!

How Much Does It Cost?  Traffic In Online Marketing

The basic answer is $100 – which is merely incredible value. There are courses out there that charge 10 times or more this quantity and don’t come close to the value got. At $100 it’s like a no-brainer. Traffic In Online Marketing

If you can’t manage the $100 to buy your education, especially with a program like this, then to be sincere I believe you will struggle in your company.

One Funnel Away Challenge Cost

This $100 will conserve you more time and dollars later on, so it should become a really simple choice.

The other expense, of course, is your time. The training does move quickly, offered how much is covered.

The time element will typically be much harder than the $100. Like I stated it will end up being apparent why the $100 is great value – but many individuals will have a hard time with the time element. If you actually desire your organisation to begin cranking then you simply require to make the time!

What Do You Get With The Challenge?

When you signup to the training you now have the choice of selecting a 100% digital package, or the standard training pack. The digital version is simply that, all the elements listed below are just offered for download online. With the the basic pack you will require to cover shipping (

If this is your very first time doing the challenge, then I highly recommend getting the physical pack. Not so you get your hands on the goodies, however there is something about having a physical workbook to scribble notes in for future referral.

So what is consisted of in the challenge?

One Funnel Away Value Stack

Traffic In Online Marketing

The Training Portal – All the training is offered online through a devoted training site. All the video lessons, pdf’s and links to other training items are readily available in this portal. Access to each day’s training is only provided one day at a time, so you can’t race ahead. It keeps you grounded, and ensures you make the effort to complete each day’s jobs, rather than avoid ahead and leave the challenge half completed.

The Challenge Workbook – You get a spiral bound workbook covering the training product. This lays out each objective including the crucial elements covered, examine list of tasks you require to finish and areas for you to make your own notes. Each day is also offered for download as a soft copy – but there is something to be said about doodling your notes in a dedicated workbook as you are finding out.

MP3 Player – This holds all the lessons tape-recorded for you ready to go. You can either download them onto your preferred mobile phone, or listen directly from the Player itself. It supplies an easy way to listen and absorb the training “missions” in any idle time you might have (on the commute to work for example). This simply assists remove another prospective concern that may stop you from progressing.

Devoted Facebook Group – Each new challenge has a devoted Facebook group, which is really effective. Numerous updates and notes are posted here from the coaches and mentors, and you get to post any questions or struggles you have. However importantly this is the group of people who are going through the training precisely like you are. This offers the assistance structure you need – simply like a study group back in school or uni.

Perks

There are a variety of rewards that are offered in addition to the standard One Funnel Away training. The 2 crucial products are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is constructed on the idea of a simple question; if you lost whatever what would you do in the next 30 days to develop back your service (knowing what you know now)? You could quickly copy just one strategy, and be well on your way to your first online business.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is intended to be the beginning point for anyone who is brand brand-new to internet marketing, and wishes to be an affiliate marketer. It is a video series of 15 digital business owners, each offering their steps they would utilize to develop an affiliate service from scratch. Each individual has actually been extremely successful in their picked niche, and share rather freely the important things they learnt that helped achieve that success.

All of these are available through the One Funnel Away Challenge training website. You are offered life time access to the perks by going through the challenge. Again the worth in these benefits alone make the $100 appear ridiculous.

The Coaches

The Challenge education and training sessions is provided by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no shortage of skills and talent in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and presents the crucial topics each day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The principle of sales funnels has been around considering that there were sales individuals (permanently!), but that is the power of marketing a message – it becomes your own. And Russel has actually handled to do that.

Russell has written several books which are extraordinary worth each by themselves.

Russell built the ClickFunnels platform on the principle of making sales funnels easy. And this appears to be his method to whatever. How can you take an intricate task or idea and make it basic. How do you break it down to simple parts that can be executed on and then repeated to scale.

Russell’s style is likewise very simple to listen to, making his training sessions truly satisfying!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that turns up each day to hammer house the ideas Russel introduced.

Steve truly understands his stuff and used to be the Lead Funnel Builder at ClickFunnels, building hundreds in not countless funnels. He chose to proceed and create his own company teaching and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he just shares his journey and what he has actually discovered in his entrepreneurial organisation.

Oh, and a work of warning … which your head phones when Steve begins … you’ll see what I suggest.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian is like the ‘excellent police officer’ to Steves ‘bad police’ and hangs around detailing more of the specifics behind the tasks. So Julie reveals us more of the “how” you set about doing something. This includes on-screen demo’s how you set somethings up action by action.

Once again, Julie is a very successful business owner in her own. She started utilizing ClickFunnels as a core part of her business and had a lot success Russel asked her to join his group. If you follow Juiie on social networks you will see she spends a lot of time mentor how to stabilize the life of a business owner with home life.

Live Coaches

In addition to the primary three coaches, there are likewise live coaches designated to each challenge friend. These coaches have actually succeeded building out sales funnels in their businesses, and hold live training sessions through-out the week.

So notably you get any responses you may have looked at and addressed in real time (not just recordings). The coaches are situated in various part of the world, so the live sessions are available at affordable times for everyone.

What is covered in the Training.

The one thing that sticks out with the One Funnel Away Challenge is how structured it all is. So much thought has actually gone through how it has actually been created and every effort made to get you engaged right from the start. Each “mission” develops on the last, as does weekly – all developing to your sales funnels being completed with the crucial aspects.

The challenge subjects and training are broken down as follows.

One Funnel Away Challenge Process

Traffic In Online Marketing

Pre-training: Belief

Russel kicks things off by working hard on our beliefs. You actually likewise need to keep your eyes open, as a number of sales techniques are revealed – they’re not presented as such, however they are really much there.

You are presented to “the perfect webinar” script, which is an entire sales funnel by itself. I believe it is to get your thoughts in the right flow for what is to come. Weeks of sales procedure is compressed into 90 minutes, and its fantastic to see Russel unpack it.

Todays objectives are;.

  • You Must Believe.
  • Failure & What it Teaches Us.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which focuses on what your offer in fact is. What are you selling and why? You are introduced to the idea of “stacking” your deal so that the value far out-weighs the cost. You start to construct out your offer and the ‘possessions’ you will consist of in your ‘stack’.

The idea is, if your offer suffices, and compelling enough, it will make up for any mistakes made later. However extremely little can repair a bad deal.

This weeks objectives are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s all about the story! Russel really is a master story teller, and today he shares his secrets and has us dealing with our own stories to take advantage of. You really go into your story (what got you here), and how you can use it to both construct connection and ‘hook’ prospective clients.

There is also an enormous push for you to begin publishing your own content – which I am a substantial believer of! But don’t go crazy – this is where Steve truly helps us comprehend why, and how we can make it a little easier than it sounds.

This weeks missions are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the intriguing point – you are 3 weeks in prior to you start to build the funnel (using ClickFunnels naturally). And in actual truth you are even given a design template funnel (share funnel) to work with.

Again that point is this training is not about simply how to build a landing page, and what buttons to put where. It truly has to do with developing out the whole sales funnels.

In this week you are taking the pieces from the first 2 weeks and building them into a digital representation. It ends up being a digitised sales procedure that leads your potential consumers through your virtual store. Here you will also be taught the core funnel method.

This weeks missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The last week, and the one where you start to see how you can bring traffic through your funnel you have created. After all your whole sales process and funnel isn’t worth much if no one is moving through it. It’s like attempting to offer something to an empty shop.

Here Russel and the team cover how you are going to get traffic, or potential buyers to come into your funnel. The principle of organic (earned) traffic versus paid traffic is talked about – so depending upon your preferred method and marketing budget plan you are covered.

Todays objectives are;.

  • The Three Types of Traffic.
  • The Dream 100.
  • Earn Your Way In.
  • Buy Your Way In.
  • Funnel Audibles.

Who Is The One Funnel Away Challenge For?

I ‘d like to just say EVERYONE! However that’s not rather true (however nearly) … If you are simply starting in the online service world, then this course is a must. It will assist you understand the essentials that makes a good sales funnel – and you will actual have a working sales funnel by the end of it.  Traffic In Online Marketing

If you currently have an organisation, however it’s not rather at the 6 future income yet, then I ‘d highly suggest examining it out. The ideas covered and taught will absolutely improve your company sales procedure.

If you are brand-spanking brand-new to online organisation, and never ever had any training, haven’t started offering anything, then this course will be a bit of a challenge. That doesn’t suggest you shouldn’t do it – but feel in one’s bones that you will seem like you are consuming from a fire hose. It is more than likely you will wish to duplicate it again later, as soon as you have a bit more experience (which is a perfectly fine technique).

Who Is The Challenge NOT For

If you are actually struggling with the $100, then I think there may be bigger concerns you need to attend to. Attempting to build a company originating from a frame of mind of deficiency is truly tough – so get your capital covered. And after that be prepared to buy yourself – especially when the training worth is so high.

To get the real value from the training you need the time to do the research! If it’s on a badly created (or disorderly) sales process, then you must stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any specific niche?

Yes it does. This point is rammed home again and once again by Steve in his training. It does not matter what specific niche you are in, or the product you are selling, the concepts all work – “It’s not about the item” Steve yells!

Is there a refund ensure?

Something that makes the majority of people feel a little bit more comfy is if there is some kind of warranty on the quality of the product. Here there absolutely is, with a complete money back guarantee if the challenge and training doesn’t meet your expectations (as unlikely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little understanding in online organisation and what it indicates doesn’t hurt. This challenge is created even for a brand novice.

What If I Don’t Have A Product?

You can use what you discover to offer anything online – and will get a host of examples and ideas to get you started. You might even pick to be an affiliate for ClickFunnels and build a funnel around that.

Is the a Support Community?

Yes. Each new challenge has a different Facebook group so that you have a team of individuals you are going through the challenge with. ClickFunnels also has a number of support system also on Facebook you can join for larger assistance as your service grows.

What If I miss out on the Live Training?

Whatever is recorded for you, consisting of the live training sessions through the week. If you miss out on anything you can go back a listen/watch the recordings. There is typically a catch-up day every week, which is an excellent time to view anything you may have missed, or review something you may not have actually understood the very first time.

Conclusion

The One Funnel Away Challenge actually is one of those special pieces of education that truly provides. My experience has actually been that ‘sales’ is typically a ‘unclean’ word, and is something that numerous people avoid. Nevertheless, without sales almost all services just can’t exist.

If you are in company and want to offer something online, then the One Funnel Away Challenge is for you! Especially if you are brand-new to online business, or your company is still developing and you are yet to hit the 6 figure mark.

The value in the training deserves method more than the $100 price tag. And after that when you think about the benefit material you get, it ends up being a must.

I can’t advise taking this challenge enough. It will make you totally change the way you have been taking a look at online selling, and importantly leave you with something concrete – a working online sales funnel!  Traffic In Online Marketing