Traffic Lights Guerilla Marketing – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the existing signature training program from ClickFunnels.  Traffic Lights Guerilla Marketing

I actually felt like stating “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – quickest blog site post ever! And ideally once you have actually examined this blog out you will see how much worth there actually remains in doing the challenge.

I really don’t believe individuals understand the benefits of the challenge – otherwise they would have already done it. If you are starting an online business, or have a service that is not yet at the six figure mark, then this challenge is necessary training to super-charge your organisation.

The One Funnel Away Challenge takes you through the actions in creating a successful sales funnel. It teaches you the numerous components that make up a sales funnel and most notably has you develop one yourself. You finish the training challenge with your own working sales funnel tailored around your service.

I believe you will see from whatever below, there is so much that is taken into the One Funnel Away Challenge training program – the worth is actually quite amazing.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is truly a training program, created to help you construct an effective sales funnel for your company. Now this is not just simply cranking out a couple of web-pages or landing pages. It is the production of all the elements around a successful, leading performing sales funnel.

The program is so thorough, that I understand of lots of people that go through it several times. If they have a brand-new funnel they are putting together, they choose to go through the training once again, to make certain they have actually covered everything properly.

The training is stated to cover 4 weeks, but really it is more like 5-6 weeks. There is a pre-training week, that focuses completely on getting you in the best mindset. This is quite essential, offered there is a lot that will be covered, you will need to have your believing clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with key themes or subjects every week. The daily training sessions then build on each subject, with day-to-day actions left as ‘research’. Key areas covered include;

  • Creating an irresistible product deal
  • Psychology of sales
  • The value of stories in the selling procedure
  • What hooks a potential client
  • Building a successful sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And far more …

This is a bottom line – this is not a passive training course. To get the most out of it you will be required to do research almost daily! Then how else will you end up with a working sales funnel if you’re not constructing it out as you go.

Traffic Lights Guerilla Marketing OFA Challenge

The challenge originally began as a ‘live’ occasion, with parts of training provided via Facebook lives. It didn’t run that typically. Nevertheless, due to the success of the training, both in number of trainees and the success stories that are coming out, the training is now run over 2 week.

Components that were live are now previous lives that have actually been tape-recorded since of that. To be honest I didn’t feel that anything was lost from this. The truth that it had been live suggested that individuals were asking concerns – a lot of which were in line with what I was questioning.

The last thing to keep in mind is that it is a “challenge” – implying there is a time frame. In basic, it is so easy to put off tasks to tomorrow, and then wonder why we don’t make great development. So by setting this as a challenge it drives that competitive part of us to wish to succeed.

As the challenge begins to wane you end up being more happy of what you have accomplished, and can’t wait on it all to go live. When other individuals are beginning to publish in the Facebook group their success and sales coming through, especially!

Oh, and if you haven’t figured it out yet, the whole challenge draws from the Mission Impossible theme, which is a cool touch. However I hope you like the original style, as you’re going to hear it a lot!

How Much Does It Cost?  Traffic Lights Guerilla Marketing

The simple response is $100 – which is just remarkable worth. There are courses out there that charge 10 times or more this quantity and don’t come close to the worth received. At $100 it’s like a no-brainer. Traffic Lights Guerilla Marketing

If you can’t manage the $100 to purchase your education, particularly with a program like this, then to be truthful I think you will struggle in your organisation.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later on, so it should end up being a very simple choice.

The other expense, obviously, is your time. You will require to dedicate a minimum of one hour everyday to make keep up. The training does move fast, provided just how much is covered. So if you do not stay up to date with seeing the training sessions and finishing your tasks, then you will struggle.

The time element will often be much more difficult than the $100. Like I stated it will end up being apparent why the $100 is terrific value – but lots of individuals will battle with the time aspect. If you really want your service to start cranking then you merely need to make the time!

What Do You Get With The Challenge?

When you signup to the training you now have the option of selecting a 100% digital bundle, or the basic training pack. The digital variation is simply that, all the aspects noted below are simply offered for download online. With the the basic pack you will require to cover shipping (

If this is your very first time doing the challenge, then I strongly advise getting the physical pack. Not just so you get your hands on the goodies, however there is something about having a physical workbook to doodle notes in for future reference.

So what is included in the challenge?

One Funnel Away Value Stack

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The Training Portal – All the training is readily available online through a dedicated training site. It keeps you grounded, and makes sure you take the time to finish each day’s tasks, rather than avoid ahead and leave the challenge half completed.

The Challenge Workbook – You get a spiral bound workbook covering the training product. This lays out each objective consisting of the crucial elements covered, examine list of jobs you require to finish and locations for you to make your own notes. Every day is also offered for download as a soft copy – but there is something to be said about doodling your notes in a dedicated workbook as you are learning.

MP3 Player – This holds all the lessons recorded for you all set to go. You can either download them onto your favourite mobile phone, or listen directly from the Player itself. It offers an easy method to listen and absorb the training “missions” in any idle time you may have (on the commute to work for example). This just assists eliminate another possible issue that may stop you from moving on.

Devoted Facebook Group – Each brand-new challenge has a dedicated Facebook group, which is very effective. Significantly this is the group of individuals who are going through the training precisely like you are.

Bonus offers

There are a number of rewards that are offered in addition to the standard One Funnel Away training. The two essential items are;

30 Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is constructed on the idea of a basic question; if you lost whatever what would you do in the next 30 days to develop back your company (understanding what you understand now)? You could quickly copy simply one method, and be well on your way to your very first online company.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is meant to be the starting point for anybody who is brand brand-new to internet marketing, and desires to be an affiliate online marketer. It is a video series of 15 digital business owners, each providing their actions they would use to build an affiliate service from scratch. Each individual has actually been extremely effective in their chosen specific niche, and share quite freely the things they learnt that assisted achieve that success.

All of these are readily available through the One Funnel Away Challenge training website. You are given life time access to the benefits by going through the challenge. Once again the value in these bonuses alone make the $100 appear ridiculous.

The Coaches

The Challenge education and training sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is absolutely no scarcity of skills and skill in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and introduces the crucial topics every day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has actually managed to do that.

Russell has written several books which are unbelievable value each by themselves.

Russell developed the ClickFunnels platform on the principle of making sales funnels easy. How can you take a complex job or concept and make it simple.

Russell’s style is likewise extremely easy to listen to, making his training sessions really enjoyable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson resembles the drill sergeant of the training. He is the one that turns up every day to hammer house the ideas Russel presented. Importantly, he is likewise your state of mind coach. He bring a passion and level of interest which is hard and contagious to disregard.

Steve actually understands his stuff and used to be the Lead Funnel Builder at ClickFunnels, constructing hundreds in not countless funnels. He decided to move on and produce his own firm mentor and structure sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he just shares his journey and what he has actually found out in his entrepreneurial organisation.

Oh, and a work of warning … which your head phones when Steve comes on … you’ll see what I imply.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian resembles the ‘excellent police officer’ to Steves ‘bad police’ and hangs around detailing more of the specifics behind the jobs. So Julie shows us more of the “how” you go about doing something. This consists of on-screen demo’s how you set somethings up step by action.

Again, Julie is a really effective business owner in her own. She began utilizing ClickFunnels as a core part of her company and had a lot success Russel asked her to join his team. , if you follow Juiie on social media you will see she spends a lot of time teaching how to balance the life of a business owner with home life.

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Live Coaches

In addition to the primary 3 coaches, there are likewise live coaches designated to each challenge mate. These coaches have been successful structure out sales funnels in their businesses, and hold live training sessions through-out the week.

Significantly you get any answers you may have looked at and dealt with in real time (not just recordings). The coaches lie in various part of the world, so the live sessions are offered at sensible times for everyone.

What is covered in the Training.

The one thing that sticks out with the One Funnel Away Challenge is how structured all of it is. A lot idea has actually gone through how it has actually been put together and every effort made to get you engaged right from the start. Each “mission” builds on the last, as does every week – all constructing up to your sales funnels being finished with the crucial elements.

The challenge subjects and training are broken down as follows.

One Funnel Away Challenge Process

Traffic Lights Guerilla Marketing

Pre-training: Belief

Russel kicks things off by striving on our beliefs. Most notably he desires us to gain faith in ourselves that we can do this. Without that faith, we are likely to stumble at the first obstacle. You truly likewise need to keep your eyes open, as a number of sales methods are shown – they’re not introduced as such, however they are very much there.

You are introduced to “the best webinar” script, which is a whole sales funnel by itself. I believe it is to get your thoughts in the right flow for what is to come. Weeks of sales procedure is compressed into 90 mins, and its incredible to view Russel unload it.

This weeks missions are;.

  • You Must Believe.
  • Failure & What it Teaches Us.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the very first week, which focuses on what your deal really is. You begin to develop out your offer and the ‘assets’ you will consist of in your ‘stack’.

The concept is, if your deal is great enough, and compelling enough, it will make up for any mistakes made later. Very little can repair a bad deal.

Todays missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s everything about the story! Russel really is a master story teller, and today he shares his secrets and has us working on our own stories to take advantage of. You really go into your story (what got you here), and how you can utilize it to both construct rapport and ‘hook’ possible clients.

There is also an enormous push for you to start releasing your own content – which I am a substantial believer of! But do not flip out – this is where Steve truly assists us comprehend why, and how we can make it a little easier than it sounds.

This weeks objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the intriguing point – you are three weeks in before you start to develop the funnel (utilizing ClickFunnels naturally). And in real truth you are even offered a template funnel (share funnel) to work with.

Once again that point is this training is not about simply how to develop a landing page, and what buttons to put where. It actually has to do with building out the entire sales funnels.

In this week you are taking the pieces from the first 2 weeks and constructing them into a digital representation. It becomes a digitised sales process that leads your prospective clients through your virtual store. Here you will likewise be taught the core funnel strategy.

Todays missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you start to see how you can bring traffic through your funnel you have actually produced. Your whole sales procedure and funnel isn’t worth much if no one is moving through it. It’s like attempting to offer something to an empty shop.

Here Russel and the team cover how you are going to get traffic, or prospective purchasers to come into your funnel. The principle of organic (earned) traffic versus paid traffic is talked about – so depending upon your favored technique and marketing spending plan you are covered.

This weeks objectives are;.

  • The Three Types of Traffic.
  • The Dream 100.
  • Earn Your Way In.
  • Buy Your Way In.
  • Funnel Audibles.

Who Is The One Funnel Away Challenge For?

I ‘d like to just state EVERYONE! That’s not quite true (however nearly) … If you are simply beginning out in the online company world, then this course is a must. It will assist you understand the fundamentals that makes a great sales funnel – and you will actual have a working sales funnel by the end of it.  Traffic Lights Guerilla Marketing

If you currently have a service, but it’s not quite at the 6 future income yet, then I ‘d strongly suggest inspecting it out. The principles taught and covered will definitely enhance your organisation sales procedure.

If you are brand-spanking brand-new to online organisation, and never had any training, have not begun selling anything, then this course will be a little bit of a challenge. That does not indicate you shouldn’t do it – but feel in one’s bones that you will feel like you are drinking from a fire tube. It is more than most likely you will wish to repeat it again later on, as soon as you have a bit more experience (which is a perfectly fine method).

Who Is The Challenge NOT For

I believe there might be larger concerns you need to attend to first if you are actually struggling with the $100. Trying to develop an organisation coming from a state of mind of deficiency is truly hard – so get your cash circulation covered. And after that be prepared to buy yourself – particularly when the training worth is so high.

To get the real value from the training you require the time to do the research! If it’s on an improperly created (or disorderly) sales procedure, then you should stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any specific niche?

Yes it does. In fact this point is rammed home again and once again by Steve in his coaching. It does not matter what niche you are in, or the item you are offering, the concepts all work – “It’s not about the product” Steve yells!

Exists a refund ensure?

Something that makes the majority of people feel a little bit more comfy is if there is some type of guarantee on the quality of the item. Here there definitely is, with a complete cash back ensure if the challenge and training doesn’t meet your expectations (as unlikely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online organisation and what it implies doesn’t hurt. This challenge is created even for a brand newbie.

What If I Don’t Have A Product Yet?

You can utilize what you learn to offer anything online – and will get a host of concepts and examples to get you began. You might even select to be an affiliate for ClickFunnels and build a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a different Facebook group so that you have a group of people you are going through the challenge with. ClickFunnels likewise has a number of support system also on Facebook you can join for wider assistance as your organisation grows.

What If I miss out on the Live Training?

Whatever is taped for you, consisting of the live coaching sessions through the week. So if you miss anything you can return a listen/watch the recordings. There is usually a catch-up day weekly, which is a good time to see anything you may have missed, or review something you may not have actually understood the very first time.

Summary

The One Funnel Away Challenge truly is one of those special pieces of education that truly provides. My experience has been that ‘sales’ is frequently a ‘filthy’ word, and is something that many individuals avoid. Without sales nearly all businesses simply can’t exist.

If you are in company and want to sell something online, then the One Funnel Away Challenge is for you! Particularly if you are brand-new to online company, or your service is still constructing and you are yet to strike the 6 figure mark.

The worth in the training is worth way more than the $100 price tag. And after that when you consider the perk material you get, it becomes a must.

I can’t advise taking this challenge enough. It will make you entirely change the way you have been taking a look at online selling, and significantly leave you with something tangible – a working online sales funnel!  Traffic Lights Guerilla Marketing