Traffic Loss Website – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsTraffic Loss Website

Composing a review about a book that has not been released is a little tricky – but what is necessary to understand is the background of Traffic Secrets.

Traffic Loss Website Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has progressed into the brand-new Russell Brunson book about to be introduced.

Most significantly, why should you care? Isn’t this just another marketing book by a so called web guru to make cash?

If know anything about Russell Brunson, and if you do not I hope this post alters that, you will understand that Russell never does anything unless it includes a big amount of value to the reader. His whole marketing and sales approach is how can he stack the value in favour of the buyer – which is an actually refreshing view.

However more significantly he is now discussing the topic which should be at the heart of all business. How do you get traffic, prospective customers, to your service?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Important?

There are numerous reasons that a service might not make it through – however by far one of the greatest is a lack of traffic! With no paying consumers, or traffic, you simply don’t have a company.

And yet it is one of the areas that is both over-looked, and hard to specify. I believe it is because it is a hard subject, so many company owner merely ignore it. They take the “build it and they will come” method – which clearly does not work.

It does appear crazy that with all the “traffic” on the web why isn’t every online company crushing it! Everyday there is close to $7 billion exchanged with individuals purchasing product or services online – in every niche imaginable. For the majority of online services they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and business make it look so simple and appear to have an endless supply of traffic? However many remain stuck and struggling?. Traffic Loss Website

That is the Secret of Traffic in a sales funnel. That is why it is so important and basic to a service success, and why everyone in company ought to be purchasing education around this topic.

Now there are a substantial number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So tapping into one of these should be simple right? But that is not the case otherwise everyone would have split it.

Likewise, let’s state that you have actually found a traffic source and your service is doing fantastic. What would occur if that source was closed down – or more likely Zuckerberg decides he’s had enough of other’s making too much cash and increases the cost of advertising by x10. What would you do then?

That is why you require to understand traffic at a detailed level. See as soon as you understand it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your company and free to take it anywhere you want.

So Who Is Russel Brunson Traffic Loss Website

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The concept of sales funnels has been around because there were sales individuals (permanently!), however that is the power of marketing a message– it becomes your own. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has written a number of books which are extraordinary value each on their own. I strongly recommend you include it to your todo list if you have not read them!

Russel constructed the ClickFunnels platform on the idea of making sales funnels basic. How can you take a complicated task or idea and make it easy.

It is often stated that there is absolutely nothing brand-new – and that the more things change, the more they remain the same. This is the case with much of Russell’s products.

You see much of what Russell sells are actually ideas and concepts that another person produced. Does this mean that he “stole” the ideas – no I do not think so, as he ALWAYS offers credit to where the concept originated from.

Russell has actually stayed a trainee – which is absolutely the finest way to be. In any discipline he has set his mind to, he has actually ensured he studies it in detail, surrounds himself with fantastic coaches, and ends up being a master of it. In doing so he will get crucial concepts.

Russell is likewise an incredible story teller. He has an amazing capability to take ideas that may be challenging to understand, and retell them in a simple, easy to understand manner. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stayed with where you have a solution for them.

The SOS series really originated from Andre Chaperon, who Russell does actually provide the credit and discuss. His way of retelling what the SOS series is, and how you can use it, now has his name largely associated with it.

However it is moreover. Russell is deep in the trenches as an internet marketer. He has actually done it difficult and suffered many lots of set-backs and failures. When he takes an idea and retells it – he does it from a place of knowing how it works in the real world. The advice and experience he covers around the principle is invaluable.

What does this imply?

I think it suggests that nearly anything Russell contributes to producing is of the highest value. He takes the very best of the best and replays it to us in such a way that we can understand and implement into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than many of Russell’s other items.  Traffic Loss Website

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was an item established by John Reese, the legendary online marketer who once made $1 million dollars in 18 hours. John was building an online company back when most of us barely knew what the Internet even was!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being popular, a minimum of in the fairly little tight web marketing circle – as it was at that time. And he became somebody Russell admired, and followed carefully.

The genuine interesting part of the story is that lots of years later Russell still saw the huge value in the traffic secrets course – and he managed to encourage John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something currently offering, and turned it on it’s head. Rather of continuing to offer it as a stand alone product, it became an upsell to his other items. He found a way to utilize it to develop a lot more value in his sales funnels … in normal Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been amazing.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are usually readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

The book was released at a time when many so called guru’s were trying to keep whatever about online success a secret. However in typical Russell Brunson design, he released all the secrets available for anyone who made the effort to comprehend the book and check out.

It contains a detailed actionable plan for any who is brand-new to online marketing.

Some of the principles covered include;

  • The Value Ladder; how to develop increasing value in your sales process to enhance your item sell price.
  • How to find your dream customers; how to turn possible clients into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal clients so they desire to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your possible clients and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest usage one.

This book has been called “life-changing” by so lots of individuals, consisting of the likes of Steve Larson, who has gone on to produce his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a need to read book for any entrepreneur – specifically if you prepare to build an online organisation. It shares the secrets around producing a regional following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

A few of the core concepts covered consist of;

  • Creating your mass motion; Building on the principle f an attractive character, how do you begin to get your message out in properly to bring in people.
  • Creating belief; How to create a belief in individuals that they can achieve the result you are offering. Many people are merely stuck, which is why they haven’t bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both brings in, then engages the audience taking them on a journey. The destination naturally is the point where they realise they absolutely require the item you are promoting.
  • Selling with Authenticity; This is making certain that the value your client is receiving is much higher than the quantity they spend for it.

In many methods this book is a script for how Russell has learnt to market and sell over several years online. It is the exact same procedure and tools he uses daily in his organisation to make it the substantial success that it is.  Traffic Loss Website

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be launched, I though I ‘d provide a quick run down on the existing Traffic Secret’s course. As I’ve discussed the key styles and topics will be drawn from this original course – so it’s an excellent place to start.

The initial John Reese Traffic Secrets course is incredibly detailed – with 24 rather comprehensive modules! Let’s take a quick appearance what is covered in each one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is really the one providing the topics.

Module 1 – The Foundation: This is the foundation of the course and introduces to standard concepts that will be developed on. These include domain, branding and target audience. , if your are a novice to online marketing this first module is so important to begin that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about discovering your target market, including where they hang out, the keywords to find them and the ad copy that they will react to. You also discover the best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly ignored. It’s one thing to get traffic to your organisation, however if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a really essential subject, and one close to my heart as I love using SEO as a crucial traffic source in my company. Do this part right and you have limitless complimentary traffic for many years. You will discover the basics of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important possession and traffic source, and you’ll need to learn how to grow it and also look after it as it grows. This module teaches proven email marketing strategies and methods that work. You’ll discover how to automate email campaigns and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it till there is a sale! Start an affiliate program, hire affiliates to promote for your company and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes unbelievable strategies that you can utilize to generate traffic through e-commerce. You will learn how you can utilize Amazon’s item advertising API to enhance the credibility of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very crucial module as it teaches you the fundamental theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core methods to grow an organisation including, lower your cost per visitor, boost traffic volume and raise your average spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads stumbling upon significant news websites like CNN, Fox News, and ESPN. And, you’ll discover proven methods for running all sorts of ads like banner advertisements, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It consists of over 2 lots private lessons on how to take advantage of the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive a huge amount of traffic to your site. This module reveals you what you require to get begun, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Envision if you had an app individuals were utilizing, that might drive traffic to your business! You’ll learn how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused specifically on software application and widgets across platforms. The key concept is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook advertisements. Marketing on the Facebook platform is tricky, and while this module does cover all the essentials, if it is something you are keen to master, you will most likely need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective client, who visited your website without purchasing? That is what you are taught here – how you retarget people who have actually pertained to your website, but not yet purchased. This is a must if you are using paid advertising to get them there in the very first place!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, consisting of different languages. Typically there are untapped markets merely due to the fact t that they do not speak English. Translate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of many internet marketing. It has actually become the significant source of traffic and leads for most online business owners. Here John walks you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Particularly you learn methods like leveraging Facebook shares and likes, and incorporating different social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred method! John covers the key principles such as on and off-page SEO. While a few of the tools gone over are a little out-of-date, the strategies have actually stayed the exact same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the online search engine and provide value to your audience. If this isn’t your thing, you are likewise shown how to outsource the writing element.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s content? Well this module shows you how, consisting of concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second most significant online search engine (behind Google), it stands to reason it ought to be such a high traffic source for any company. That and the truth that it is actually owned by Google means it is a platform that all service ought to be leveraging somehow for traffic. So how do you optimise your channel, keywords and content for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is very crucial to spread your threat across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be super easy to become overloaded and distracted. {So a well laid-out a master plan to help you stay focused and organised is truly important.

Phew that is a lot! It truly is fantastic worth when you break it down across all the module. Anybody of these modules would blow away the training programs popping up by “masters” who have only been around for a few months!  Traffic Loss Website

How Much Does Traffic Secrets Cost?

Today we are still waiting to learn the final pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium provided the material.

However as typical it looks like Russel and the team will be releasing the book online complimentary, plus the expense of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Presently there is no method to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a package or an upsell from among the other ClickFunnel’s items.

Probably the most convenient and most cost reliable method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the challenge yet, then what are you believing???!!! It is one of the very best training programs for anyone attempting to wrap their head around internet marketing in basic. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically offered for $297 as an upsell to the OFA obstacle. This really is remarkable worth for what you get, and is a great compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable internet marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer substantial value.

What People Don’t Like So Much?

Some details and tools talked about in the course are a bit out-dated and need to be revitalized. It is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – provided how crucial this topic is.
You can’t purchase the Traffic Secrets course only. It is just available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Traffic Loss Website

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Traffic Loss Website - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was very first released.

While it’s not ideal it is one of the fastest ways to find out about the many different traffic sources offered on the internet. It is of huge value for any entrepreneur or entrepreneur aiming to construct and increase their online traffic.

Based on Russell’s previous books, and his worth driven method, I can only presume that the brand-new Traffic Secrets book will be amazing.