Traffic Marking Paint Trucks – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to release his brand-new book Traffic SecretsTraffic Marking Paint Trucks

Composing a review about a book that has not been released is a little difficult – however what is necessary to comprehend is the background of Traffic Secrets.

Traffic Marking Paint Trucks Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be introduced.

Most notably, why should you care? After all, isn’t this just another marketing book by a so called internet guru to earn money?

If know anything about Russell Brunson, and if you do not I hope this post alters that, you will know that Russell never ever does anything unless it adds a huge quantity of value to the reader. His entire marketing and sales approach is how can he stack the value in favour of the buyer – which is a truly revitalizing view.

But more importantly he is now talking about the subject which must be at the heart of all business. How do you get traffic, potential customers, to your organisation?

Let’s find out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Important?

There are numerous reasons that a company might not survive – but by far one of the biggest is a lack of traffic! With no paying clients, or traffic, you simply do not have a company.

And yet it is among the areas that is both over-looked, and difficult to define. I think it is because it is a difficult subject, many company owner just overlook it. They take the “develop it and they will come” technique – which clearly does not work.

It does seem insane that with all the “traffic” on the web why isn’t every online organisation crushing it! Everyday there is close to $7 billion exchanged with individuals buying services and products online – in every niche imaginable. Yet for many online companies they feel like they remain in the middle of the desert – not swimming in the unlimited ocean of paying client traffic.

Why is that the case?

Why do some online business owners and business make it look so simple and appear to have an unlimited supply of traffic? A lot of stay stuck and having a hard time?. Traffic Marking Paint Trucks

That is the Secret of Traffic in a sales funnel. That is why it is fundamental and so important to a company success, and why everyone in company ought to be buying education around this topic.

Now there are a huge number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So taking advantage of one of these should be easy right? That is not the case otherwise everybody would have cracked it.

Let’s state that you have actually found a traffic source and your company is doing great. What would occur if that source was shut down – or more most likely Zuckerberg decides he’s had enough of other’s making too much cash and increases the cost of advertising by x10. What would you do then?

That is why you need to understand traffic at an in-depth level. See when you comprehend it, how it works and where you can get it (from numerous sources), you eliminate the shackles. You are now in control of your business and totally free to take it anywhere you desire.

So Who Is Russel Brunson Traffic Marking Paint Trucks

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The concept of sales funnels has been around because there were sales people (forever!), however that is the power of marketing a message– it becomes your own. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has written numerous books which are amazing worth each on their own. If you haven’t read them, then I strongly suggest you include it to your todo list!

Russel constructed the ClickFunnels platform on the idea of making sales funnels basic. How can you take an intricate job or concept and make it basic.

It is typically said that there is absolutely nothing brand-new – which the more things change, the more they remain the same. This holds true with numerous of Russell’s products.

You see much of what Russell offers are actually ideas and concepts that someone else produced. Does this mean that he “stole” the concepts – no I do not think so, as he ALWAYS gives credit to where the concept came from.

Russell has actually remained a student – which is definitely the very best way to be. In any discipline he has actually set his mind to, he has actually made certain he studies it in detail, surrounds himself with amazing coaches, and ends up being a master of it. In doing so he will pick up essential ideas.

Russell is likewise a fantastic story teller. He has an unbelievable capability to take concepts that may be difficult to grasp, and retell them in a simple, simple to comprehend way. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are stayed with where you have a service for them.

The SOS series truly originated from Andre Chaperon, who Russell does really provide the credit and point out. His way of retelling what the SOS series is, and how you can utilize it, now has his name mainly associated with it.

Russell is deep in the trenches as an internet online marketer. When he takes an idea and retells it – he does it from a location of knowing how it works in the genuine world.

So what does this mean?

I think it means that nearly anything Russell contributes to producing is of the highest value. He takes the very best of the very best and replays it to us in a manner that we can implement and comprehend into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than many of Russell’s other items.  Traffic Marking Paint Trucks

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. John was developing an online company back when the majority of us barely knew what the Internet even was!

The product that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly ended up being well-known, at least in the reasonably little tight online marketing circle – as it was at that time. And he ended up being somebody Russell looked up to, and followed carefully.

The real fascinating part of the story is that many years later on Russell still saw the big value in the traffic secrets course – and he handled to encourage John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something currently selling, and turned it on it’s head. So rather of continuing to offer it as a stand alone product, it became an upsell to his other products. He discovered a method to use it to produce much more value in his sales funnels … in typical Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are usually offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

The book was released at a time when many so called expert’s were attempting to keep whatever about online success a trick. However in typical Russell Brunson style, he released all the secrets offered for anybody who put in the time to comprehend the book and check out.

It consists of a step-by-step actionable blueprint for any who is new to internet marketing.

Some of the concepts covered include;

  • The Value Ladder; how to develop increasing value in your sales process to enhance your item sell price.
  • How to find your dream clients; how to turn prospective customers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect clients so they want to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible consumers and have them excitedly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest use one.

This book has been called “life-altering” by a lot of individuals, consisting of the similarity Steve Larson, who has gone on to develop his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a should check out book for any entrepreneur – especially if you prepare to develop an online company. It shares the secrets around developing a regional following of fans who will end up being repeat buyers of your products.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass movement; Building on the principle f an appealing character, how do you start to get your message out in the proper way to draw in individuals.
  • Creating belief; How to develop a belief in individuals that they can achieve the outcome you are selling. The majority of people are simply stuck, which is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both attracts, then engages the audience taking them on a journey. The location naturally is the point where they realise they definitely need the product you are promoting.
  • Selling with Authenticity; This is ensuring that the value your client is receiving is much greater than the quantity they spend for it.

In many methods this book is a script for how Russell has actually discovered to market and offer over several years online. It is the exact same procedure and tools he utilizes daily in his company to make it the substantial success that it is.  Traffic Marking Paint Trucks

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the crucial styles and topics will be taken from this initial course – so it’s a great location to start.

The original John Reese Traffic Secrets course is exceptionally comprehensive – with 24 quite extensive modules! Let’s take a quick look what is covered in each one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is in fact the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and introduces to basic concepts that will be constructed on. These consist of domain names, branding and target audience. , if your are a novice to online marketing this first module is so essential to begin that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target audience, consisting of where they hang out, the keywords to discover them and the ad copy that they will react to. You also learn more about the best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly ignored. It’s one thing to get traffic to your organisation, but if your copy is bad, they will bounce back out once again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is a very important topic, and one near my heart as I love utilizing SEO as a key traffic source in my organisation. Do this part right and you have limitless complimentary traffic for many years. You will find out the essentials of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable asset and traffic source, and you’ll need to find out how to grow it and likewise look after it as it grows. This module teaches tested email marketing strategies and strategies that work. You’ll find out how to automate email campaigns and produce traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it till there is a sale! Start an affiliate program, hire affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains amazing methods that you can use to generate traffic via e-commerce. You will discover how you can use Amazon’s product advertising API to increase the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very essential module as it teaches you the fundamental theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the 3 core methods to grow a service consisting of, lower your cost per visitor, boost traffic volume and raise your average invest per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover precisely how to purchase media Ads and sponsorships. John also shows you how to get your Ads encountering significant news sites like CNN, Fox News, and ESPN. And, you’ll learn tested techniques for running all sorts of ads like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It includes over two lots specific lessons on how to take advantage of the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise ad copy and making use of strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive a massive quantity of traffic to your website. This module reveals you what you require to get begun, consisting of how you can contract out the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Picture if you had an app individuals were using, that could drive traffic to your service! You’ll learn how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused specifically on software and widgets throughout platforms. The essential idea is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook advertisements. Advertising on the Facebook platform is tricky, and while this module does cover all the fundamentals, if it is something you are eager to master, you will probably need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a possible client, who visited your site without buying? That is what you are taught here – how you retarget people who have come to your site, but not yet purchased. If you are using paid marketing to get them there in the first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, including different languages. Typically there are untapped markets simply due to the fact t that they don’t speak English. Equate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of many internet marketing. It has ended up being the significant source of traffic and leads for most online company owners. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Particularly you learn strategies like leveraging Facebook likes and shares, and integrating various social networks represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my preferred technique! John covers the essential concepts such as on and off-page SEO. While some of the tools discussed are a little out-of-date, the methods have truly remained the same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the search engines and offer worth to your audience. If this isn’t your thing, you are also shown how to contract out the writing aspect.

Module 21 – Content Curation Methods: How do you legally take advantage of other people’s material? Well this module reveals you how, including ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second greatest search engine (behind Google), it stands to reason it should be such a high traffic source for any service. That and the truth that it is actually owned by Google suggests it is a platform that all service must be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely essential to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be super simple to become overwhelmed and distracted. {So a well laid-out a master plan to assist you remain focused and arranged is really crucial.

Phew that is a lot! When you break it down throughout all the module, it really is amazing value. Anyone of these modules would blow away the training programs turning up by “gurus” who have just been around for a couple of months!  Traffic Marking Paint Trucks

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to discover the final pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium provided the content.

As usual it looks like Russel and the team will be launching the book online free, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Currently there is no other way to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from one of the other ClickFunnel’s products.

Most likely the easiest and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you have not taken the difficulty yet, then what are you believing???!!! It is one of the very best training programs for anybody attempting to cover their head around online marketing in basic. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically available for $297 as an upsell to the OFA challenge. This really is remarkable value for what you get, and is an excellent compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable online marketing advice from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal substantial worth.

What People Don’t Like So Much?

Some info and tools discussed in the course are a bit out-dated and need to be refreshed. It is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – given how crucial this subject is.
You can’t buy the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Traffic Marking Paint Trucks

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Traffic Marking Paint Trucks - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was first launched.

While it’s not ideal it is one of the fastest ways to find out about the lots of various traffic sources offered on the internet. It is of massive value for any entrepreneur or entrepreneur looking to construct and increase their online traffic.

Based upon Russell’s previous books, and his worth driven technique, I can just assume that the brand-new Traffic Secrets book will be amazing.