Traffic Marking Solutions – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to release his brand-new book Traffic SecretsTraffic Marking Solutions

Writing a review about a book that has actually not been launched is a little tricky – but what is very important to understand is the background of Traffic Secrets.

Traffic Marking Solutions Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the new Russell Brunson book about to be launched.

Most significantly, why should you care? Isn’t this simply another marketing book by a so called web master to make cash?

If understand anything about Russell Brunson, and if you do not I hope this post alters that, you will know that Russell never ever does anything unless it adds a big quantity of worth to the reader. His entire marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is a truly rejuvenating view.

More importantly he is now talking about the subject which should be at the heart of all organisation. How do you get traffic, potential customers, to your company?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Essential?

There are many reasons that an organisation might not survive – however without a doubt among the biggest is a lack of traffic! With no paying clients, or traffic, you merely don’t have a business.

And yet it is one of the areas that is both over-looked, and difficult to define. I believe it is due to the fact that it is a hard subject, numerous entrepreneur just disregard it. They take the “develop it and they will come” technique – which clearly does not work.

It does appear crazy that with all the “traffic” on the internet why isn’t every online service squashing it! Daily there is close to $7 billion exchanged with individuals purchasing services and products online – in every specific niche possible. Yet for a lot of online organisations they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying client traffic.

Why is that the case?

Why do some online business owners and organisation make it look so basic and appear to have an unlimited supply of traffic? A lot of stay stuck and having a hard time?. Traffic Marking Solutions

That is the Secret of Traffic in a sales funnel. That is why it is basic and so important to a business success, and why everybody in business should be purchasing education around this subject.

Now there are a huge number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? That is not the case otherwise everybody would have broken it.

Let’s state that you have actually discovered a traffic source and your company is doing great. What would happen if that source was shut down – or most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the cost of advertising by x10. What would you do then?

That is why you require to comprehend traffic at a comprehensive level. See once you comprehend it, how it works and where you can get it (from several sources), you eliminate the shackles. You are now in control of your business and free to take it anywhere you desire.

Who Is Russel Brunson Traffic Marking Solutions

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has actually composed numerous books which are unbelievable value each on their own. If you have not read them, then I strongly suggest you add it to your todo list!

Russel developed the ClickFunnels platform on the concept of making sales funnels easy. And this appears to be his method to whatever. How can you take a complex task or idea and make it basic. How do you break it down to simple parts that can be performed on and after that duplicated to scale.

It is often said that there is nothing brand-new – which the more things change, the more they remain the exact same. This holds true with much of Russell’s products.

You see much of what Russell offers are in fact ideas and ideas that somebody else developed. Does this mean that he “stole” the concepts – no I don’t think so, as he ALWAYS offers credit to where the idea came from.

Russell has actually remained a student – which is absolutely the very best way to be. In any discipline he has actually set his mind to, he has ensured he studies it in information, surrounds himself with remarkable coaches, and becomes a master of it. In doing so he will pick up crucial ideas.

Russell is also a fantastic story teller. He has an unbelievable capability to take ideas that might be difficult to grasp, and retell them in a basic, easy to understand manner. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have a solution for them.

The SOS series truly originated from Andre Chaperon, who Russell does in fact discuss and offer the credit. His method of retelling what the SOS sequence is, and how you can use it, now has his name mostly associated with it.

Russell is deep in the trenches as an internet online marketer. When he takes a concept and retells it – he does it from a location of knowing how it works in the real world.

So what does this mean?

I believe it suggests that nearly anything Russell contributes to producing is of the highest value. He takes the very best of the best and replays it to us in a manner that we can comprehend and implement into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than the majority of Russell’s other items.  Traffic Marking Solutions

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product established by John Reese, the famous online marketer who once made $1 million dollars in 18 hours. John was constructing an online organisation back when many of us hardly knew what the Internet even was!

The item that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly ended up being well-known, at least in the fairly small tight web marketing circle – as it was back then. And he became somebody Russell looked up to, and followed carefully.

The genuine remarkable part of the story is that numerous years later Russell still saw the huge worth in the traffic secrets course – and he managed to encourage John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently selling, and turned it on it’s head. Instead of continuing to offer it as a stand alone item, it became an upsell to his other items. He found a method to use it to develop a lot more value in his sales funnels … in typical Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has been incredible.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the last piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are generally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

When many so called guru’s were attempting to keep whatever about online success a trick, the book was launched at a time. But in common Russell Brunson design, he published all the secrets available for anybody who took the time to check out and understand the book.

It includes a detailed actionable plan for any who is brand-new to online marketing.

Some of the concepts covered include;

  • The Value Ladder; how to develop increasing worth in your sales process to improve your product sell price.
  • How to find your dream customers; how to turn possible customers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal clients so they wish to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your potential clients and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and best usage one.

This book has actually been called “life-changing” by so numerous people, consisting of the likes of Steve Larson, who has actually gone on to develop his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a must read book for any entrepreneur – particularly if you plan to build an online company. It shares the secrets around creating a local following of fans who will become repeat purchasers of your items.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass movement; Building on the principle f an attractive character, how do you start to get your message out in the proper way to draw in individuals.
  • Creating belief; How to produce a belief in people that they can accomplish the outcome you are offering. Most individuals are merely stuck, which is why they have not purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The location of course is the point where they understand they definitely require the product you are promoting.
  • Selling with Authenticity; This is making sure that the worth your consumer is receiving is much greater than the amount they spend for it.

In lots of ways this book is a script for how Russell has actually learnt to market and offer over many years online. It is the same process and tools he utilizes daily in his organisation to make it the big success that it is.  Traffic Marking Solutions

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be released, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve discussed the key styles and subjects will be taken from this initial course – so it’s a great place to begin.

The original John Reese Traffic Secrets course is incredibly detailed – with 24 quite comprehensive modules! Let’s take a quick appearance what is covered in each one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is in fact the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to basic concepts that will be constructed on. These consist of domain names, branding and target markets. , if your are a novice to online marketing this very first module is so important to begin that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about discovering your target audience, including where they hang out, the keywords to find them and the advertisement copy that they will respond to. You likewise find out about the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily overlooked. It’s one thing to get traffic to your company, however if your copy is bad, they will bounce back out once again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is a really important topic, and one near to my heart as I like utilizing SEO as a key traffic source in my service. Do this part right and you have unlimited totally free traffic for many years. You will find out the fundamentals of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll need to find out how to grow it and also take care of it as it grows. This module teaches tested email marketing tactics and strategies that work. You’ll learn how to automate email projects and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t pay for it up until there is a sale! Start an affiliate program, hire affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains incredible techniques that you can use to create traffic through e-commerce. You will learn how you can use Amazon’s product marketing API to increase the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really crucial module as it teaches you the fundamental theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core ways to grow a service including, lower your cost per visitor, increase traffic volume and raise your typical invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out precisely how to purchase media Ads and sponsorships. John also shows you how to get your Ads encountering major news sites like CNN, Fox News, and ESPN. And, you’ll find out tested methods for running all sorts of advertisements like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It includes over two lots individual lessons on how to leverage the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise ad copy and the usage of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive an enormous amount of traffic to your website. This module shows you what you need to get going, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Think of if you had an app individuals were using, that could drive traffic to your company! You’ll find out how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused specifically on software application and widgets throughout platforms. The crucial concept is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Marketing on the Facebook platform is tricky, and while this module does cover all the essentials, if it is something you are eager to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective customer, who visited your site without purchasing? That is what you are taught here – how you retarget people who have come to your site, but not yet made a purchase. If you are utilizing paid marketing to get them there in the very first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, including different languages. Frequently there are untapped markets simply due to the fact t that they do not speak English. Translate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of internet marketing. It has actually become the major source of traffic and leads for a lot of online entrepreneur. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Specifically you learn strategies like leveraging Facebook shares and likes, and integrating different social media represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is by far my favourite method! John covers the essential principles such as on and off-page SEO. While a few of the tools gone over are a little outdated, the techniques have truly remained the exact same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the online search engine and offer worth to your audience. If this isn’t your thing, you are also revealed how to outsource the writing component.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other people’s material? Well this module shows you how, including ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second greatest online search engine (behind Google), it stands to reason it should be such a high traffic source for any service. That and the truth that it is in fact owned by Google means it is a platform that all company must be leveraging in some way for traffic. How do you optimise your channel, keywords and material for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely important to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that knowledge it would be super simple to become overloaded and sidetracked. {So a well laid-out a master strategy to help you remain focused and arranged is actually important.

Phew that is a lot! It truly is fantastic value when you simplify across all the module. Anybody of these modules would blow away the training programs popping up by “gurus” who have only been around for a few months!  Traffic Marking Solutions

How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the final pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium provided the content.

But as usual it looks like Russel and the team will be releasing the book online complimentary, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Currently there is no chance to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a plan offer or an upsell from one of the other ClickFunnel’s products.

Most likely the most convenient and most cost efficient way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the difficulty yet, then what are you believing???!!! It is one of the best training programs for anybody attempting to cover their head around internet marketing in basic. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally available for $297 as an upsell to the OFA obstacle. This truly is remarkable worth for what you get, and is a fantastic compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have discovered.

What People Like About The Course?

Explore the entire world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable internet marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer big worth.

What People Don’t Like So Much?

Some information and tools gone over in the course are a bit out-dated and need to be refreshed. However it is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – given how important this subject is.
You can’t purchase the Traffic Secrets course just. It is just readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Traffic Marking Solutions

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Traffic Marking Solutions - Traffic Secrets Book

In general, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was very first launched.

While it’s not perfect it is one of the fastest ways to learn more about the lots of different traffic sources available on the internet. It is of huge value for any service owner or entrepreneur looking to construct and increase their online traffic.

Based on Russell’s previous books, and his worth driven approach, I can only presume that the brand-new Traffic Secrets book will be incredible.