Traffic Rider Secrets – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsTraffic Rider Secrets

Writing a review about a book that has actually not been released is a little tricky – but what is necessary to comprehend is the background of Traffic Secrets.

Traffic Rider Secrets Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has progressed into the new Russell Brunson book about to be launched.

Most notably, why should you care? After all, isn’t this just another marketing book by a so called internet expert to generate income?

If know anything about Russell Brunson, and if you don’t I hope this post alters that, you will know that Russell never does anything unless it adds a huge amount of value to the reader. His entire marketing and sales approach is how can he stack the value in favour of the buyer – which is a truly rejuvenating view.

However more notably he is now speaking about the topic which must be at the heart of all company. How do you get traffic, possible clients, to your company?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Important?

There are many factors why a business may not endure – but without a doubt one of the most significant is an absence of traffic! Without any paying consumers, or traffic, you merely don’t have an organisation.

And yet it is among the areas that is both over-looked, and difficult to specify. I think it is because it is a hard topic, many business owners just neglect it. They take the “develop it and they will come” technique – which clearly doesn’t work.

It does appear crazy that with all the “traffic” on the web why isn’t every online service squashing it! Daily there is close to $7 billion exchanged with individuals buying items and services online – in every specific niche imaginable. Yet for many online companies they feel like they remain in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and business make it look so basic and appear to have an endless supply of traffic? But many remain stuck and having a hard time?. Traffic Rider Secrets

That is the Secret of Traffic in a sales funnel. That is why it is fundamental and so essential to a service success, and why everyone in company should be investing in education around this subject.

Right now there are a huge number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be simple? That is not the case otherwise everybody would have cracked it.

Let’s state that you have actually discovered a traffic source and your business is doing terrific. What would happen if that source was closed down – or more likely Zuckerberg decides he’s had enough of other’s making too much cash and increases the expense of marketing by x10. What would you do then?

That is why you require to comprehend traffic at a comprehensive level. See when you understand it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your organisation and totally free to take it anywhere you desire.

So Who Is Russel Brunson Traffic Rider Secrets

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has composed several books which are unbelievable worth each on their own. I highly recommend you add it to your todo list if you haven’t read them!

Russel built the ClickFunnels platform on the concept of making sales funnels easy. And this appears to be his technique to everything. How can you take a complicated task or concept and make it simple. How do you simplify to simple components that can be executed on and after that repeated to scale.

It is frequently said that there is absolutely nothing brand-new – which the more things change, the more they stay the very same. This holds true with many of Russell’s items.

You see much of what Russell sells are actually ideas and ideas that another person developed. Does this mean that he “stole” the concepts – no I don’t think so, as he ALWAYS gives credit to where the concept came from.

Russell has remained a student – which is absolutely the very best method to be. In any discipline he has actually set his mind to, he has made certain he studies it in information, surrounds himself with remarkable mentors, and becomes a master of it. In doing so he will choose up essential ideas.

Russell is also an amazing story teller. He has an amazing capability to take ideas that might be difficult to comprehend, and retell them in a simple, simple to comprehend manner. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have a service for them.

The SOS sequence truly came from Andre Chaperon, who Russell does really provide the credit and point out. However his way of retelling what the SOS series is, and how you can utilize it, now has his name mainly related to it.

But it is more than that. Russell is deep in the trenches as an internet marketer. He has done it tough and suffered lots of lots of set-backs and failures. So when he takes a concept and retells it – he does it from a location of knowing how it works in the real life. The recommendations and experience he twists around the idea is priceless.

What does this suggest?

I think it indicates that nearly anything Russell has a hand in producing is of the highest value. He takes the very best of the very best and replays it to us in a manner that we can execute and understand into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than the majority of Russell’s other items.  Traffic Rider Secrets

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product established by John Reese, the famous online marketer who once made $1 million dollars in 18 hours. When most of us barely knew what the Internet even was, John was constructing an online organisation back!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being popular, at least in the fairly little tight internet marketing circle – as it was back then. And he ended up being someone Russell looked up to, and followed carefully.

The genuine remarkable part of the story is that many years later on Russell still saw the huge worth in the traffic secrets course – and he handled to persuade John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. Instead of continuing to offer it as a stand alone item, it ended up being an upsell to his other products. He discovered a method to use it to develop even more value in his sales funnels … in typical Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been incredible.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first introduced back in 2015.

DotCom Secrets

The book was launched at a time when lots of so called guru’s were trying to keep whatever about online success a trick. However in typical Russell Brunson style, he released all the secrets readily available for anybody who took the time to check out and comprehend the book.

It includes a step-by-step actionable blueprint for any who is brand-new to internet marketing.

A few of the concepts covered consist of;

  • The Value Ladder; how to develop increasing worth in your sales process to enhance your product sell price.
  • How to discover your dream consumers; how to turn potential clients into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal consumers so they desire to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your potential customers and have them eagerly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest use one.

This book has actually been called “life-altering” by so lots of individuals, including the likes of Steve Larson, who has actually gone on to create his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – specifically if you prepare to develop an online business. It shares the secrets around producing a regional following of fans who will become repeat buyers of your items.

Expert Secrets Book

A few of the core ideas covered consist of;

  • Creating your mass movement; Building on the concept f an appealing character, how do you start to get your message out in properly to attract individuals.
  • Creating belief; How to create a belief in people that they can achieve the outcome you are selling. Many people are simply stuck, and that is why they have not purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both draws in, then engages the audience taking them on a journey. The destination obviously is the point where they understand they absolutely need the product you are promoting.
  • Selling with Authenticity; This is making certain that the value your consumer is getting is much greater than the quantity they spend for it.

In many methods this book is a script for how Russell has learnt to market and offer over numerous years online. It is the very same procedure and tools he uses daily in his organisation to make it the big success that it is.  Traffic Rider Secrets

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be launched, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve discussed the essential themes and subjects will be drawn from this initial course – so it’s an excellent place to begin.

The initial John Reese Traffic Secrets course is incredibly comprehensive – with 24 rather extensive modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is really the one presenting the subjects.

Module 1 – The Foundation: This is the structure of the course and introduces to fundamental ideas that will be constructed on. These include domain, branding and target audience. If your are a newbie to internet marketing this very first module is so essential to start that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to know about finding your target audience, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You likewise discover the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is quickly ignored. It’s something to get traffic to your company, but if your copy is bad, they will bounce back out once again – quicker than a seagull going after a chip! This is more of an intro to copywriting. You are best to examine out Jim Edwards book, Copywriting Secrets for a deeper check out copywriting.

Module 4 – Keyword Science: Now this is a really essential topic, and one near my heart as I like utilizing SEO as an essential traffic source in my organisation. Do this part right and you have unlimited free traffic for several years. You will discover the essentials of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important possession and traffic source, and you’ll require to discover how to grow it and also look after it as it grows. This module teaches tested email marketing tactics and methods that work. You’ll find out how to automate email projects and create traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t pay for it till there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your items. If done right the process is straightforward. Start an affiliate program, hire affiliates to promote for your organisation and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of extraordinary strategies that you can use to produce traffic through e-commerce. You will learn how you can use Amazon’s item marketing API to enhance the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely important module as it teaches you the standard theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core ways to grow a business consisting of, lower your cost per visitor, increase traffic volume and raise your typical invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to purchase media Ads and sponsorships. John also reveals you how to get your Ads running across significant news websites like CNN, Fox News, and ESPN. And, you’ll discover proven strategies for running all sorts of ads like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It consists of over two lots individual lessons on how to utilize the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive an enormous amount of traffic to your website. This module shows you what you require to get started, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Envision if you had an app individuals were using, that might drive traffic to your business! You’ll discover how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused specifically on software application and widgets throughout platforms. The crucial concept is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to know about Facebook ads. Advertising on the Facebook platform is tricky, and while this module does cover all the essentials, if it is something you are keen to master, you will probably require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a potential client, who visited your site without buying? That is what you are taught here – how you retarget people who have pertained to your site, but not yet bought. This is a must if you are using paid marketing to get them there in the first location!

Module 16 – International Opportunities: This module teaches you how to take your offer into worldwide markets, consisting of different languages. Frequently there are untapped markets merely due to the truth t that they don’t speak English. Equate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of the majority of internet marketing. It has actually ended up being the significant source of traffic and leads for many online organisation owners. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you find out techniques like leveraging Facebook shares and likes, and integrating different social networks accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred technique! John covers the essential ideas such as on and off-page SEO. While some of the tools gone over are a little outdated, the techniques have truly remained the same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the online search engine and supply worth to your audience. If this isn’t your thing, you are also revealed how to outsource the writing component.

Module 21 – Content Curation Methods: How do you legally leverage other people’s content? Well this module shows you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second most significant online search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the fact that it is actually owned by Google indicates it is a platform that all company need to be leveraging in some way for traffic. How do you optimise your channel, keywords and material for Youtube? Learn in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is very important to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that knowledge it would be incredibly easy to become overloaded and sidetracked. {So a well laid-out a master plan to assist you stay focused and organised is truly essential.

Phew that is a lot! When you break it down throughout all the module, it actually is remarkable value. Anyone of these modules would blow away the training programs appearing by “masters” who have just been around for a couple of months!  Traffic Rider Secrets

How Much Does Traffic Secrets Cost?

Right now we are still waiting to discover out the last pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium provided the material.

As usual it looks like Russel and the team will be launching the book online free, plus the cost of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Currently there is no chance to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just available as part of a plan offer or an upsell from one of the other ClickFunnel’s products.

Most likely the easiest and most cost efficient way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the difficulty yet, then what are you believing???!!! It is among the very best training programs for anybody trying to cover their head around internet marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically available for $297 as an upsell to the OFA difficulty. This actually is amazing worth for what you get, and is an excellent compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get comprehensive, actionable online marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal substantial worth.

What People Don’t Like So Much?

Some information and tools talked about in the course are a bit out-dated and need to be refreshed. But it is anticipated that will be repaired in Russell’s new book.
The module on copywriting is a little light – provided how important this subject is.
You can’t buy the Traffic Secrets course only. It is only available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Traffic Rider Secrets

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Traffic Rider Secrets - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was very first launched.

While it’s not best it is one of the fastest ways to discover about the many various traffic sources readily available on the internet. It is of enormous worth for any business owner or entrepreneur wanting to build and increase their online traffic.

Based upon Russell’s previous books, and his worth driven method, I can only presume that the new Traffic Secrets book will be incredible.