Traffic Secrets Review – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to release his brand-new book Traffic SecretsTraffic Secrets Review

Composing a review about a book that has not been released is a little difficult – but what is necessary to understand is the background of Traffic Secrets.

Traffic Secrets Review Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually progressed into the brand-new Russell Brunson book about to be released.

Most significantly, why should you care? Isn’t this simply another marketing book by a so called web expert to make cash?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will understand that Russell never does anything unless it adds a big amount of worth to the reader. His entire marketing and sales approach is how can he stack the worth in favour of the purchaser – which is an actually revitalizing view.

More significantly he is now talking about the topic which must be at the heart of all service. How do you get traffic, potential customers, to your company?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are lots of reasons a service may not survive – but by far one of the greatest is an absence of traffic! With no paying consumers, or traffic, you simply don’t have an organisation.

And yet it is one of the locations that is both over-looked, and difficult to specify. I believe it is since it is a challenging subject, a lot of entrepreneur merely neglect it. They take the “construct it and they will come” approach – which plainly does not work.

It does appear insane that with all the “traffic” on the internet why isn’t every online service crushing it! Daily there is close to $7 billion exchanged with people buying services and products online – in every niche imaginable. For the majority of online organisations they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and service make it look so basic and appear to have a limitless supply of traffic? But many remain stuck and having a hard time?. Traffic Secrets Review

That is the Secret of Traffic in a sales funnel. That is why it is so essential and basic to a business success, and why everyone in organisation ought to be buying education around this subject.

Now there are a huge number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So taking advantage of one of these should be simple right? But that is not the case otherwise everyone would have split it.

Let’s state that you have found a traffic source and your organisation is doing excellent. What would take place if that source was closed down – or more likely Zuckerberg chooses he’s had enough of other’s making too much money and increases the cost of advertising by x10. What would you do then?

That is why you need to understand traffic at an in-depth level. See as soon as you comprehend it, how it works and where you can get it (from numerous sources), you eliminate the shackles. You are now in control of your business and complimentary to take it anywhere you desire.

So Who Is Russel Brunson Traffic Secrets Review

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The idea of sales funnels has actually been around because there were sales people (permanently!), however that is the power of marketing a message– it becomes your own. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has composed a number of books which are unbelievable worth each by themselves. If you haven’t read them, then I highly recommend you add it to your todo list!

Russel built the ClickFunnels platform on the idea of making sales funnels simple. How can you take a complex task or idea and make it simple.

It is often said that there is absolutely nothing new – which the more things change, the more they remain the exact same. This is the case with a number of Russell’s items.

You see much of what Russell sells are actually ideas and concepts that somebody else produced. Does this mean that he “stole” the concepts – no I don’t believe so, as he ALWAYS gives credit to where the concept originated from.

Russell has actually stayed a trainee – which is absolutely the very best method to be. In any discipline he has set his mind to, he has actually ensured he studies it in information, surrounds himself with amazing mentors, and ends up being a master of it. In doing so he will get essential concepts.

Russell is likewise a remarkable story teller. He has an incredible ability to take concepts that may be tricky to understand, and retell them in a simple, simple to understand manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have an option for them.

The SOS series really came from Andre Chaperon, who Russell does really provide the credit and discuss. However his way of retelling what the SOS series is, and how you can use it, now has his name mostly connected with it.

Russell is deep in the trenches as a web marketer. When he takes an idea and retells it – he does it from a location of knowing how it works in the real world.

So what does this indicate?

I believe it indicates that nearly anything Russell has a hand in producing is of the greatest value. He takes the very best of the very best and replays it to us in a way that we can execute and comprehend into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than many of Russell’s other items.  Traffic Secrets Review

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product established by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. John was building an online company back when the majority of us hardly understood what the Internet even was!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly ended up being well-known, a minimum of in the reasonably small tight online marketing circle – as it was at that time. And he ended up being someone Russell appreciated, and followed closely.

The real fascinating part of the story is that several years later Russell still saw the substantial worth in the traffic secrets course – and he managed to encourage John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently offering, and turned it on it’s head. So rather of continuing to sell it as a stand alone product, it ended up being an upsell to his other products. He found a method to use it to create a lot more value in his sales funnels … in typical Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are usually available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

When lots of so called expert’s were attempting to keep everything about online success a trick, the book was released at a time. In common Russell Brunson design, he published all the secrets available for anyone who took the time to understand the book and read.

It contains a step-by-step actionable blueprint for any who is brand-new to internet marketing.

A few of the ideas covered consist of;

  • The Value Ladder; how to construct increasing value in your sales process to improve your item sell price.
  • How to find your dream consumers; how to turn possible consumers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect consumers so they want to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your prospective consumers and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and best use one.

This book has actually been called “life-changing” by so lots of individuals, including the similarity Steve Larson, who has gone on to produce his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a need to read book for any entrepreneur – especially if you prepare to develop an online business. It shares the secrets around creating a local following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass motion; Building on the idea f an appealing character, how do you begin to get your message out in properly to attract people.
  • Creating belief; How to create a belief in people that they can attain the result you are selling. Most people are just stuck, and that is why they have not bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of telling a story, that both brings in, then engages the audience taking them on a journey. The destination of course is the point where they realise they absolutely need the product you are promoting.
  • Selling with Authenticity; This is ensuring that the value your consumer is receiving is much greater than the quantity they pay for it.

In lots of methods this book is a script for how Russell has discovered to market and sell over several years online. It is the same process and tools he utilizes everyday in his organisation to make it the substantial success that it is.  Traffic Secrets Review

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be launched, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve discussed the crucial themes and subjects will be taken from this original course – so it’s a good place to start.

The initial John Reese Traffic Secrets course is exceptionally detailed – with 24 rather thorough modules! Let’s take a quick appearance what is covered in each one.

Traffic Secrets Course

You need to keep in mind this is John’s course, so it’s John that is really the one presenting the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to standard ideas that will be developed on. These include domain names, branding and target markets. , if your are a beginner to online marketing this first module is so essential to start that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to know about finding your target market, including where they hang out, the keywords to find them and the advertisement copy that they will respond to. You likewise learn more about the finest traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly ignored. It’s one thing to get traffic to your service, but if your copy is bad, they will bounce back out once again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is a very crucial topic, and one near to my heart as I like utilizing SEO as a key traffic source in my service. Do this part right and you have limitless free traffic for years. You will discover the fundamentals of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll require to learn how to grow it and also take care of it as it grows. This module teaches proven email marketing methods and strategies that work. You’ll discover how to automate email campaigns and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not spend for it until there is a sale! It’s called affiliate marketing – where you create your own affiliate program around your items. , if done right the procedure is uncomplicated.. Start an affiliate program, recruit affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of incredible techniques that you can utilize to generate traffic by means of e-commerce. You will learn how you can use Amazon’s item marketing API to increase the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really important module as it teaches you the fundamental theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core ways to grow an organisation including, lower your cost per visitor, boost traffic volume and raise your average spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to buy media Ads and sponsorships. John also shows you how to get your Ads running across significant news websites like CNN, Fox News, and ESPN. And, you’ll discover tested techniques for running all sorts of ads like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over two lots private lessons on how to utilize the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise ad copy and making use of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive an enormous amount of traffic to your website. This module reveals you what you need to start, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Think of if you had an app individuals were using, that might drive traffic to your organisation! You’ll learn how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused particularly on software application and widgets throughout platforms. The crucial idea is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Marketing on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are keen to master, you will probably need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a possible consumer, who visited your website without purchasing? That is what you are taught here – how you retarget people who have concerned your website, but not yet bought. This is a must if you are utilizing paid advertising to get them there in the first location!

Module 16 – International Opportunities: This module teaches you how to take your offer into worldwide markets, including various languages. Typically there are untapped markets just due to the reality t that they don’t speak English. Translate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of online marketing. It has become the significant source of traffic and leads for a lot of online company owners. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you find out techniques like leveraging Facebook likes and shares, and integrating different social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my favourite strategy! John covers the essential principles such as on and off-page SEO. While some of the tools gone over are a little out-of-date, the techniques have actually actually stayed the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the search engines and supply value to your audience. You are likewise shown how to contract out the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s content? Well this module reveals you how, including concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the fact that it is actually owned by Google indicates it is a platform that all business should be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really essential to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that understanding it would be very simple to become overwhelmed and distracted. {So a well laid-out a master plan to assist you remain focused and organised is actually essential.

Phew that is a lot! When you break it down across all the module, it really is remarkable worth. Anyone of these modules would blow away the training programs appearing by “gurus” who have only been around for a few months!  Traffic Secrets Review

Just How Much Does Traffic Secrets Cost?

Right now we are still waiting to learn the final pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium offered the material.

As usual it looks like Russel and the team will be launching the book online totally free, plus the expense of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Presently there is no method to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a bundle offer or an upsell from one of the other ClickFunnel’s products.

Probably the simplest and most cost reliable method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you have not taken the challenge yet, then what are you believing???!!! It is one of the very best training programs for anyone attempting to cover their head around online marketing in basic. Check out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally offered for $297 as an upsell to the OFA difficulty. This really is amazing value for what you get, and is a terrific compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable internet marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge worth.

What People Don’t Like So Much?

Some info and tools talked about in the course are a bit out-dated and need to be refreshed. It is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – given how important this topic is.
You can’t purchase the Traffic Secrets course only. It is just offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Traffic Secrets Review

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Traffic Secrets Review - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was very first introduced.

While it’s not perfect it is among the fastest methods to discover about the many different traffic sources readily available on the internet. It is of massive worth for any organisation owner or business owner aiming to construct and increase their online traffic.

Based upon Russell’s previous books, and his worth driven technique, I can only presume that the brand-new Traffic Secrets book will be fantastic.