Traffic Source For Cpa Marketing – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his brand-new book Traffic SecretsTraffic Source For Cpa Marketing

Writing a review about a book that has actually not been launched is a little challenging – however what is essential to understand is the background of Traffic Secrets.

Traffic Source For Cpa Marketing Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually progressed into the brand-new Russell Brunson book about to be introduced.

Most significantly, why should you care? After all, isn’t this simply another marketing book by a so called web expert to generate income?

If understand anything about Russell Brunson, and if you do not I hope this post changes that, you will know that Russell never does anything unless it adds a substantial quantity of worth to the reader. His whole marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is a really rejuvenating view.

But more significantly he is now speaking about the subject which must be at the heart of all service. How do you get traffic, possible consumers, to your company?

Let’s discover out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are lots of reasons that a company may not survive – but without a doubt among the most significant is an absence of traffic! Without any paying consumers, or traffic, you merely don’t have a business.

And yet it is one of the areas that is both over-looked, and tough to define. I believe it is since it is a hard topic, so numerous company owners just neglect it. They take the “build it and they will come” approach – which clearly doesn’t work.

It does seem insane that with all the “traffic” on the web why isn’t every online organisation crushing it! Daily there is close to $7 billion exchanged with people buying services and products online – in every specific niche imaginable. Yet for most online companies they seem like they are in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and business make it look so basic and appear to have an unlimited supply of traffic? Many stay stuck and having a hard time?. Traffic Source For Cpa Marketing

That is the Secret of Traffic in a sales funnel. That is why it is essential and so essential to a service success, and why everybody in service need to be buying education around this topic.

Today there are a huge variety of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So tapping into one of these should be simple right? That is not the case otherwise everybody would have cracked it.

Likewise, let’s state that you have discovered a traffic source and your company is doing great. What would occur if that source was shut down – or most likely Zuckerberg decides he’s had enough of other’s making too much money and increases the expense of marketing by x10. What would you do then?

That is why you need to comprehend traffic at an in-depth level. See once you understand it, how it works and where you can get it (from multiple sources), you eliminate the shackles. You are now in control of your service and free to take it anywhere you desire.

Who Is Russel Brunson Traffic Source For Cpa Marketing

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has composed numerous books which are incredible worth each on their own. I highly recommend you include it to your todo list if you haven’t read them!

Russel developed the ClickFunnels platform on the idea of making sales funnels simple. And this appears to be his technique to whatever. How can you take a complicated job or concept and make it basic. How do you simplify to easy elements that can be carried out on and then duplicated to scale.

It is often said that there is nothing new – and that the more things change, the more they stay the very same. This holds true with much of Russell’s items.

You see much of what Russell offers are actually concepts and concepts that somebody else created. Does this mean that he “stole” the ideas – no I don’t think so, as he ALWAYS provides credit to where the idea originated from.

Russell has actually remained a trainee – which is absolutely the very best method to be. In any discipline he has set his mind to, he has made sure he studies it in detail, surrounds himself with incredible coaches, and becomes a master of it. In doing so he will pick up key ideas.

Russell is likewise a remarkable story teller. He has an unbelievable ability to take ideas that might be tricky to grasp, and retell them in an easy, simple to understand way. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have an option for them.

The SOS sequence actually came from Andre Chaperon, who Russell does in fact mention and offer the credit. His method of retelling what the SOS series is, and how you can utilize it, now has his name mainly associated with it.

It is more than that. Russell is deep in the trenches as an internet marketer. He has done it tough and suffered numerous lots of set-backs and failures. So when he takes a concept and retells it – he does it from a location of understanding how it works in the genuine world. The recommendations and experience he twists around the concept is priceless.

So what does this imply?

I believe it indicates that practically anything Russell contributes to producing is of the greatest value. He takes the finest of the best and replays it to us in a way that we can implement and comprehend into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than many of Russell’s other products.  Traffic Source For Cpa Marketing

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product established by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. John was building an online organisation back when the majority of us barely knew what the Internet even was!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became well-known, a minimum of in the fairly little tight online marketing circle – as it was at that time. And he became somebody Russell looked up to, and followed closely.

The genuine fascinating part of the story is that lots of years later on Russell still saw the substantial worth in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently selling, and turned it on it’s head. Instead of continuing to offer it as a stand alone product, it ended up being an upsell to his other items. He found a way to use it to develop even more value in his sales funnels … in common Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are generally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

The book was launched at a time when many so called guru’s were attempting to keep whatever about online success a trick. In typical Russell Brunson style, he released all the secrets readily available for anybody who took the time to comprehend the book and check out.

It consists of a step-by-step actionable plan for any who is brand-new to online marketing.

A few of the concepts covered include;

  • The Value Ladder; how to build increasing value in your sales procedure to enhance your product sell price.
  • How to discover your dream consumers; how to turn possible clients into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal clients so they want to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible consumers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best usage one.

This book has been called “life-altering” by a lot of individuals, including the similarity Steve Larson, who has actually gone on to create his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a should check out book for any business owner – specifically if you plan to construct an online company. It shares the secrets around creating a regional following of fans who will become repeat buyers of your items.

Expert Secrets Book

A few of the core concepts covered consist of;

  • Creating your mass movement; Building on the concept f an appealing character, how do you start to get your message out in the proper way to attract people.
  • Creating belief; How to produce a belief in people that they can achieve the outcome you are selling. The majority of people are merely stuck, which is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both attracts, then engages the audience taking them on a journey. The destination naturally is the point where they realise they definitely need the item you are promoting.
  • Selling with Authenticity; This is making sure that the value your client is receiving is much higher than the quantity they spend for it.

In numerous ways this book is a script for how Russell has actually found out to market and offer over many years online. It is the same procedure and tools he utilizes everyday in his service to make it the big success that it is.  Traffic Source For Cpa Marketing

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be released, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the key themes and subjects will be drawn from this initial course – so it’s a good place to start.

The original John Reese Traffic Secrets course is incredibly comprehensive – with 24 rather comprehensive modules! Let’s take a quick appearance what is covered in each one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is actually the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and introduces to standard concepts that will be constructed on. These consist of domain names, branding and target markets. If your are a rookie to internet marketing this very first module is so important to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about finding your target audience, including where they hang out, the keywords to discover them and the advertisement copy that they will react to. You likewise learn more about the very best traffic sources so you do not squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is quickly ignored. It’s one thing to get traffic to your business, however if your copy is bad, they will recuperate out once again – quicker than a seagull chasing a chip! This is more of an introduction to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a much deeper check out copywriting.

Module 4 – Keyword Science: Now this is a very essential subject, and one near to my heart as I enjoy utilizing SEO as an essential traffic source in my company. Do this part right and you have endless totally free traffic for years. You will learn the essentials of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll need to find out how to grow it and also take care of it as it grows. This module teaches proven email marketing strategies and methods that work. You’ll discover how to automate email campaigns and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t pay for it up until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your products. If done right the procedure is straightforward. Start an affiliate program, hire affiliates to promote for your company and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of unbelievable methods that you can utilize to create traffic via e-commerce. You will learn how you can use Amazon’s item advertising API to boost the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really essential module as it teaches you the standard theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the 3 core methods to grow a business including, lower your expense per visitor, increase traffic volume and raise your average spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to buy media Ads and sponsorships. John likewise reveals you how to get your Ads stumbling upon major news sites like CNN, Fox News, and ESPN. And, you’ll learn tested methods for running all sorts of ads like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It consists of over 2 dozen private lessons on how to leverage the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise advertisement copy and making use of strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive an enormous amount of traffic to your site. This module shows you what you require to get begun, consisting of how you can contract out the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Imagine if you had an app individuals were using, that might drive traffic to your organisation! You’ll learn how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused specifically on software and widgets across platforms. The key concept is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Advertising on the Facebook platform is tricky, and while this module does cover all the basics, if it is something you are keen to master, you will most likely need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective consumer, who visited your site without purchasing? That is what you are taught here – how you retarget people who have actually concerned your website, however not yet purchased. If you are using paid marketing to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, including various languages. Frequently there are untapped markets simply due to the reality t that they don’t speak English. Translate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of the majority of internet marketing. It has become the major source of traffic and leads for a lot of online company owner. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you find out methods like leveraging Facebook likes and shares, and integrating different social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my favourite technique! John covers the key principles such as on and off-page SEO. While a few of the tools gone over are a little outdated, the techniques have actually really stayed the exact same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the online search engine and supply value to your audience. You are also revealed how to contract out the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally take advantage of other people’s material? Well this module shows you how, including concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant search engine (behind Google), it stands to reason it needs to be such a high traffic source for any organisation. That and the fact that it is really owned by Google implies it is a platform that all organisation must be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely crucial to spread your danger across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be extremely easy to end up being overloaded and sidetracked. {So a well laid-out a master plan to help you stay focused and organised is actually important.

Phew that is a lot! It truly is amazing worth when you simplify throughout all the module. Anybody of these modules would blow away the training programs appearing by “experts” who have actually just been around for a couple of months!  Traffic Source For Cpa Marketing

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it looks like it will be readily available from book resellers (like Amazon), it will be at a premium offered the content.

But as usual it appears like Russel and the team will be launching the book online complimentary, plus the expense of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Presently there is no method to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just offered as part of a package offer or an upsell from among the other ClickFunnel’s items.

Probably the simplest and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the difficulty yet, then what are you thinking???!!! It is one of the finest training programs for anyone attempting to cover their head around internet marketing in general. Examine out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually available for $297 as an upsell to the OFA difficulty. This truly is remarkable value for what you get, and is a fantastic compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable internet marketing recommendations from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal huge worth.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and require to be refreshed. However it is expected that will be repaired in Russell’s new book.
The module on copywriting is a little light – offered how essential this subject is.
You can’t purchase the Traffic Secrets course only. It is just available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Traffic Source For Cpa Marketing

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Traffic Source For Cpa Marketing - Traffic Secrets Book

In general, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first released.

While it’s not perfect it is one of the fastest ways to discover about the numerous various traffic sources offered on the internet. It is of massive value for any entrepreneur or entrepreneur looking to build and increase their online traffic.

Based on Russell’s previous books, and his value driven technique, I can just assume that the brand-new Traffic Secrets book will be fantastic.