Traffic Website Research Topics – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsTraffic Website Research Topics

Writing a review about a book that has not been launched is a little challenging – however what is very important to comprehend is the background of Traffic Secrets.

Traffic Website Research Topics Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be released.

Most notably, why should you care? Isn’t this simply another marketing book by a so called web master to make cash?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will know that Russell never does anything unless it adds a big quantity of worth to the reader. His whole marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is an actually rejuvenating view.

More importantly he is now talking about the subject which needs to be at the heart of all company. How do you get traffic, potential consumers, to your service?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Important?

There are lots of factors why a service may not make it through – however without a doubt among the biggest is a lack of traffic! With no paying consumers, or traffic, you merely don’t have an organisation.

And yet it is among the areas that is both over-looked, and challenging to specify. I think it is due to the fact that it is a tough topic, a lot of service owners just disregard it. They take the “construct it and they will come” method – which clearly does not work.

It does appear insane that with all the “traffic” on the web why isn’t every online organisation crushing it! Daily there is close to $7 billion exchanged with people purchasing services and items online – in every niche imaginable. Yet for many online businesses they feel like they remain in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and service make it look so simple and appear to have an endless supply of traffic? Many remain stuck and having a hard time?. Traffic Website Research Topics

That is the Secret of Traffic in a sales funnel. That is why it is so important and fundamental to a company success, and why everyone in service must be buying education around this topic.

Today there are a substantial variety of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? However that is not the case otherwise everybody would have split it.

Likewise, let’s state that you have actually found a traffic source and your business is doing terrific. What would occur if that source was shut down – or more likely Zuckerberg decides he’s had enough of other’s making too much money and increases the expense of marketing by x10. What would you do then?

That is why you require to understand traffic at a comprehensive level. See as soon as you understand it, how it works and where you can get it (from numerous sources), you eliminate the shackles. You are now in control of your company and complimentary to take it anywhere you desire.

Who Is Russel Brunson Traffic Website Research Topics

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually written several books which are incredible value each on their own. If you have not read them, then I highly recommend you add it to your todo list!

Russel developed the ClickFunnels platform on the idea of making sales funnels basic. How can you take a complex task or concept and make it simple.

It is typically stated that there is nothing new – which the more things change, the more they remain the same. This holds true with much of Russell’s products.

You see much of what Russell sells are in fact ideas and principles that another person produced. Does this mean that he “took” the concepts – no I do not think so, as he ALWAYS gives credit to where the idea came from.

Russell has stayed a student – which is absolutely the very best method to be. In any discipline he has actually set his mind to, he has made certain he studies it in information, surrounds himself with incredible mentors, and ends up being a master of it. In doing so he will get key concepts.

Russell is also a fantastic story teller. He has an extraordinary ability to take ideas that may be challenging to grasp, and retell them in a basic, simple to understand manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS sequence really originated from Andre Chaperon, who Russell does in fact offer the credit and discuss. His method of retelling what the SOS series is, and how you can utilize it, now has his name mainly associated with it.

Russell is deep in the trenches as an internet online marketer. When he takes an idea and retells it – he does it from a location of understanding how it works in the real world.

What does this indicate?

I believe it implies that almost anything Russell has a hand in producing is of the highest value. He takes the very best of the very best and replays it to us in a manner that we can execute and understand into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than the majority of Russell’s other products.  Traffic Website Research Topics

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product developed by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. When most of us barely knew what the Internet even was, John was building an online company back!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly became popular, at least in the fairly small tight web marketing circle – as it was back then. And he ended up being someone Russell appreciated, and followed closely.

The real interesting part of the story is that several years later on Russell still saw the big value in the traffic secrets course – and he handled to encourage John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently offering, and turned it on it’s head. Instead of continuing to offer it as a stand alone item, it became an upsell to his other items. He found a method to use it to produce a lot more worth in his sales funnels … in normal Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for top ClickFunnel’s affiliates), and the preliminary feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now delivers the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are normally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

The book was launched at a time when lots of so called expert’s were trying to keep whatever about online success a secret. But in typical Russell Brunson design, he published all the secrets available for anybody who put in the time to understand the book and read.

It contains a detailed actionable plan for any who is brand-new to online marketing.

A few of the principles covered consist of;

  • The Value Ladder; how to develop increasing value in your sales process to enhance your product sell price.
  • How to discover your dream clients; how to turn prospective clients into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal consumers so they desire to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your possible clients and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest use one.

This book has actually been called “life-altering” by numerous people, consisting of the likes of Steve Larson, who has gone on to create his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a should read book for any entrepreneur – especially if you plan to develop an online service. It shares the secrets around developing a local following of fans who will become repeat purchasers of your items.

Expert Secrets Book

Some of the core concepts covered consist of;

  • Creating your mass motion; Building on the principle f an appealing character, how do you start to get your message out in the ideal way to attract people.
  • Creating belief; How to produce a belief in individuals that they can attain the outcome you are offering. Many individuals are simply stuck, and that is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both brings in, then engages the audience taking them on a journey. The location naturally is the point where they realise they definitely need the item you are promoting.
  • Selling with Authenticity; This is making certain that the worth your customer is getting is much greater than the amount they pay for it.

In numerous methods this book is a script for how Russell has actually found out to market and offer over numerous years online. It is the same procedure and tools he utilizes everyday in his organisation to make it the substantial success that it is.  Traffic Website Research Topics

Traffic Secret Course Review

While we are all awaiting the new Traffic Secret’s Book to be launched, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the crucial themes and topics will be taken from this original course – so it’s a good place to start.

The initial John Reese Traffic Secrets course is exceptionally in-depth – with 24 quite extensive modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is really the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and presents to fundamental concepts that will be constructed on. These consist of domain, branding and target markets. If your are a rookie to online marketing this first module is so important to start that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about finding your target audience, consisting of where they hang out, the keywords to find them and the ad copy that they will react to. You also discover the finest traffic sources so you don’t waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is quickly overlooked. It’s one thing to get traffic to your business, however if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is an extremely crucial topic, and one near to my heart as I like using SEO as a crucial traffic source in my business. Do this part right and you have limitless complimentary traffic for several years. You will find out the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll require to find out how to grow it and also take care of it as it grows. This module teaches proven email marketing methods and techniques that work. You’ll find out how to automate email projects and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not pay for it until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your items. If done right the procedure is straightforward. Start an affiliate program, recruit affiliates to promote for your business and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes extraordinary strategies that you can utilize to generate traffic via e-commerce. You will learn how you can utilize Amazon’s item marketing API to boost the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely important module as it teaches you the fundamental theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core methods to grow a business consisting of, lower your cost per visitor, boost traffic volume and raise your typical spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover precisely how to purchase media Ads and sponsorships. John likewise reveals you how to get your Ads stumbling upon significant news sites like CNN, Fox News, and ESPN. And, you’ll learn proven techniques for running all sorts of ads like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 dozen individual lessons on how to utilize the Google Ads platform to drive traffic to your website. It covers everything from high scoring landing pages, optimise ad copy and the usage of strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now ignored. Podcasts can and still do drive a huge amount of traffic to your site. This module shows you what you require to begin, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Picture if you had an app people were utilizing, that might drive traffic to your organisation! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused specifically on software and widgets throughout platforms. The crucial concept is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Marketing on the Facebook platform is difficult, and while this module does cover all the essentials, if it is something you are eager to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a possible consumer, who visited your site without buying? That is what you are taught here – how you retarget individuals who have actually pertained to your website, however not yet purchased. This is a must if you are using paid advertising to get them there in the first place!

Module 16 – International Opportunities: This module teaches you how to take your offer into worldwide markets, consisting of various languages. Typically there are untapped markets merely due to the reality t that they do not speak English. Translate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of most internet marketing. It has actually ended up being the significant source of traffic and leads for a lot of online service owners. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Specifically you discover methods like leveraging Facebook likes and shares, and integrating various social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite technique! John covers the key principles such as on and off-page SEO. While a few of the tools discussed are a little outdated, the techniques have actually really remained the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the online search engine and supply value to your audience. If this isn’t your thing, you are likewise revealed how to contract out the writing component.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s material? Well this module reveals you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest search engine (behind Google), it stands to reason it should be such a high traffic source for any business. That and the truth that it is actually owned by Google indicates it is a platform that all business ought to be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely crucial to spread your risk throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that understanding it would be extremely easy to end up being overwhelmed and sidetracked. {So a well laid-out a master plan to assist you stay focused and organised is really crucial.

Phew that is a lot! It truly is incredible value when you simplify throughout all the module. Anyone of these modules would blow away the training programs turning up by “gurus” who have actually just been around for a couple of months!  Traffic Website Research Topics

How Much Does Traffic Secrets Cost?

Right now we are still waiting to learn the last pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium offered the content.

However as typical it appears like Russel and the team will be launching the book online totally free, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the private modules. Currently there is no chance to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just available as part of a plan offer or an upsell from among the other ClickFunnel’s products.

Most likely the simplest and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you have not taken the obstacle yet, then what are you believing???!!! It is one of the finest training programs for anyone attempting to wrap their head around internet marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally offered for $297 as an upsell to the OFA difficulty. This actually is remarkable value for what you get, and is an excellent compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have actually discovered.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable internet marketing guidance from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge worth.

What People Don’t Like So Much?

Some info and tools gone over in the course are a bit out-dated and need to be refreshed. It is anticipated that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – offered how essential this topic is.
You can’t buy the Traffic Secrets course only. It is just available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Traffic Website Research Topics

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Traffic Website Research Topics - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was first launched.

While it’s not perfect it is among the fastest ways to find out about the numerous different traffic sources readily available on the internet. It is of huge worth for any organisation owner or entrepreneur aiming to build and increase their online traffic.

Based on Russell’s previous books, and his value driven approach, I can only presume that the new Traffic Secrets book will be remarkable.