Traffic Website Template – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will release his brand-new book Traffic SecretsTraffic Website Template

Composing a review about a book that has actually not been launched is a little tricky – but what is very important to comprehend is the background of Traffic Secrets.

Traffic Website Template Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has progressed into the new Russell Brunson book about to be launched.

Most significantly, why should you care? Isn’t this just another marketing book by a so called web guru to make cash?

If know anything about Russell Brunson, and if you do not I hope this post changes that, you will understand that Russell never does anything unless it adds a huge amount of worth to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the purchaser – which is an actually revitalizing view.

More significantly he is now talking about the subject which must be at the heart of all service. How do you get traffic, potential consumers, to your service?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Essential?

There are lots of reasons an organisation may not survive – however by far one of the biggest is a lack of traffic! With no paying customers, or traffic, you simply don’t have an organisation.

And yet it is among the locations that is both over-looked, and challenging to define. I believe it is because it is a tough subject, many service owners just overlook it. They take the “construct it and they will come” technique – which plainly doesn’t work.

It does seem crazy that with all the “traffic” on the web why isn’t every online company squashing it! Everyday there is close to $7 billion exchanged with individuals purchasing services and products online – in every specific niche imaginable. For most online services they feel like they are in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and business make it look so basic and appear to have an unlimited supply of traffic? Most remain stuck and having a hard time?. Traffic Website Template

That is the Secret of Traffic in a sales funnel. That is why it is so essential and basic to a service success, and why everybody in business need to be investing in education around this topic.

Today there are a big variety of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? That is not the case otherwise everybody would have broken it.

Likewise, let’s state that you have found a traffic source and your company is doing great. What would take place if that source was closed down – or most likely Zuckerberg chooses he’s had enough of other’s making excessive money and increases the expense of marketing by x10. What would you do then?

That is why you require to understand traffic at a comprehensive level. See as soon as you comprehend it, how it works and where you can get it (from multiple sources), you eliminate the shackles. You are now in control of your business and complimentary to take it anywhere you desire.

Who Is Russel Brunson Traffic Website Template

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has actually composed a number of books which are amazing value each on their own. I strongly recommend you add it to your todo list if you haven’t read them!

Russel built the ClickFunnels platform on the idea of making sales funnels basic. How can you take a complicated task or idea and make it basic.

It is often stated that there is nothing new – which the more things alter, the more they stay the exact same. This is the case with a number of Russell’s items.

You see much of what Russell offers are in fact ideas and concepts that somebody else created. Does this mean that he “stole” the ideas – no I do not think so, as he ALWAYS gives credit to where the concept originated from.

Russell has stayed a trainee – which is definitely the finest way to be. In any discipline he has set his mind to, he has actually made certain he studies it in information, surrounds himself with fantastic mentors, and ends up being a master of it. In doing so he will get key concepts.

Russell is likewise a remarkable story teller. He has an amazing ability to take ideas that might be difficult to understand, and retell them in an easy, easy to understand manner. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stayed with where you have a solution for them.

The SOS sequence truly originated from Andre Chaperon, who Russell does actually give the credit and point out. His way of retelling what the SOS sequence is, and how you can utilize it, now has his name mainly associated with it.

Russell is deep in the trenches as a web online marketer. When he takes a concept and retells it – he does it from a place of understanding how it works in the genuine world.

So what does this imply?

I think it indicates that almost anything Russell contributes to producing is of the highest worth. He takes the very best of the very best and replays it to us in a manner that we can understand and carry out into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than the majority of Russell’s other items.  Traffic Website Template

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. John was building an online service back when the majority of us barely knew what the Internet even was!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being well-known, at least in the reasonably little tight internet marketing circle – as it was at that time. And he became somebody Russell appreciated, and followed carefully.

The real fascinating part of the story is that many years later Russell still saw the big value in the traffic secrets course – and he managed to convince John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently offering, and turned it on it’s head. Rather of continuing to sell it as a stand alone product, it ended up being an upsell to his other products. He discovered a method to utilize it to develop a lot more worth in his sales funnels … in typical Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now delivers the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

When numerous so called guru’s were trying to keep everything about online success a secret, the book was launched at a time. In normal Russell Brunson style, he released all the secrets offered for anyone who took the time to comprehend the book and check out.

It contains a step-by-step actionable plan for any who is brand-new to internet marketing.

A few of the ideas covered include;

  • The Value Ladder; how to construct increasing worth in your sales process to enhance your item sell price.
  • How to find your dream consumers; how to turn potential clients into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect clients so they want to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your possible customers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and best usage one.

This book has actually been called “life-altering” by many people, including the similarity Steve Larson, who has actually gone on to produce his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a should read book for any business owner – especially if you prepare to build an online service. It shares the secrets around developing a local following of fans who will end up being repeat purchasers of your products.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass motion; Building on the principle f an appealing character, how do you begin to get your message out in properly to attract people.
  • Creating belief; How to create a belief in people that they can accomplish the result you are selling. The majority of people are merely stuck, which is why they haven’t bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The destination obviously is the point where they understand they absolutely need the product you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your consumer is getting is much greater than the quantity they spend for it.

In numerous methods this book is a script for how Russell has actually discovered to market and sell over many years online. It is the same process and tools he utilizes everyday in his business to make it the substantial success that it is.  Traffic Website Template

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the essential themes and subjects will be taken from this original course – so it’s a great location to start.

The original John Reese Traffic Secrets course is exceptionally comprehensive – with 24 rather thorough modules! So let’s take a quick look what is covered in every one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is really the one providing the topics.

Module 1 – The Foundation: This is the foundation of the course and introduces to standard principles that will be developed on. These consist of domain, branding and target markets. If your are a rookie to internet marketing this very first module is so important to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about discovering your target audience, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You also find out about the finest traffic sources so you don’t waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is quickly ignored. It’s one thing to get traffic to your company, however if your copy is bad, they will bounce back out once again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is an extremely important topic, and one near to my heart as I love using SEO as an essential traffic source in my organisation. Do this part right and you have unlimited totally free traffic for many years. You will find out the essentials of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll require to find out how to grow it and likewise look after it as it grows. This module teaches proven email marketing techniques and methods that work. You’ll find out how to automate email campaigns and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not pay for it up until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your products. If done right the procedure is simple. Start an affiliate program, recruit affiliates to promote for your company and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains amazing techniques that you can use to generate traffic through e-commerce. You will find out how you can utilize Amazon’s product advertising API to enhance the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really crucial module as it teaches you the fundamental theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core methods to grow a business consisting of, lower your cost per visitor, increase traffic volume and raise your average invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to purchase media Ads and sponsorships. John likewise reveals you how to get your Ads stumbling upon significant news websites like CNN, Fox News, and ESPN. And, you’ll discover tested methods for running all sorts of ads like banner ads, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It includes over two lots individual lessons on how to take advantage of the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive an enormous quantity of traffic to your site. This module reveals you what you need to get started, including how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Envision if you had an app individuals were using, that might drive traffic to your company! You’ll find out how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software and widgets throughout platforms. The essential concept is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Advertising on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are keen to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective customer, who visited your website without buying? That is what you are taught here – how you retarget individuals who have actually pertained to your site, however not yet made a purchase. If you are using paid marketing to get them there in the first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, including different languages. Frequently there are untapped markets just due to the truth t that they don’t speak English. Equate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of a lot of online marketing. It has ended up being the major source of traffic and leads for the majority of online service owners. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Specifically you learn methods like leveraging Facebook shares and likes, and incorporating various social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is by far my preferred strategy! John covers the key ideas such as on and off-page SEO. While a few of the tools discussed are a little out-of-date, the strategies have truly remained the exact same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the online search engine and provide value to your audience. You are likewise shown how to outsource the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s content? Well this module reveals you how, consisting of concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant search engine (behind Google), it stands to reason it should be such a high traffic source for any service. That and the truth that it is actually owned by Google implies it is a platform that all business ought to be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is very crucial to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be very easy to become overloaded and distracted. {So a well laid-out a master strategy to help you stay focused and arranged is really crucial.

Phew that is a lot! It actually is remarkable worth when you break it down across all the module. Anybody of these modules would blow away the training programs appearing by “masters” who have just been around for a few months!  Traffic Website Template

How Much Does Traffic Secrets Cost?

Today we are still waiting to discover out the final pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium given the material.

However as typical it looks like Russel and the team will be releasing the book online complimentary, plus the expense of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Presently there is no way to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from one of the other ClickFunnel’s products.

Most likely the simplest and most cost efficient way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the difficulty yet, then what are you thinking???!!! It is among the very best training programs for anybody attempting to wrap their head around online marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically offered for $297 as an upsell to the OFA challenge. This actually is incredible value for what you get, and is a great compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that individuals have actually discovered.

What People Like About The Course?

Explore the entire world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get comprehensive, actionable internet marketing advice from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal big value.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and need to be revitalized. It is anticipated that will be repaired in Russell’s new book.
The module on copywriting is a little light – offered how important this subject is.
You can’t purchase the Traffic Secrets course only. It is just available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Traffic Website Template

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Traffic Website Template - Traffic Secrets Book

In general, the Traffic Secrets course might be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was very first introduced.

While it’s not ideal it is one of the fastest methods to discover the numerous various traffic sources offered on the internet. It is of enormous value for any company owner or business owner looking to develop and increase their online traffic.

Based upon Russell’s previous books, and his worth driven technique, I can only assume that the new Traffic Secrets book will be remarkable.