Traffik Marketing Pty Ltd – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsTraffik Marketing Pty Ltd

Composing a review about a book that has actually not been released is a little difficult – but what is essential to understand is the background of Traffic Secrets.

Traffik Marketing Pty Ltd Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has progressed into the new Russell Brunson book about to be launched.

Most importantly, why should you care? Isn’t this simply another marketing book by a so called web expert to make money?

If understand anything about Russell Brunson, and if you don’t I hope this post alters that, you will know that Russell never does anything unless it adds a substantial quantity of worth to the reader. His whole marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is a truly revitalizing view.

But more significantly he is now talking about the subject which needs to be at the heart of all service. How do you get traffic, prospective clients, to your service?

Let’s discover out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Essential?

There are lots of factors why a service may not make it through – but without a doubt among the most significant is an absence of traffic! With no paying clients, or traffic, you just do not have an organisation.

And yet it is one of the locations that is both over-looked, and challenging to define. I think it is since it is a tough subject, so lots of entrepreneur simply neglect it. They take the “construct it and they will come” technique – which clearly doesn’t work.

It does seem insane that with all the “traffic” on the web why isn’t every online business crushing it! Everyday there is close to $7 billion exchanged with individuals purchasing services and items online – in every specific niche you can possibly imagine. Yet for the majority of online businesses they feel like they remain in the middle of the desert – not swimming in the unlimited ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and company make it look so simple and appear to have a limitless supply of traffic? But many remain stuck and having a hard time?. Traffik Marketing Pty Ltd

That is the Secret of Traffic in a sales funnel. That is why it is fundamental and so important to a company success, and why everybody in business need to be purchasing education around this topic.

Today there are a substantial number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So taking advantage of among these should be simple right? But that is not the case otherwise everyone would have broken it.

Let’s say that you have actually found a traffic source and your company is doing great. What would happen if that source was shut down – or most likely Zuckerberg decides he’s had enough of other’s making too much money and increases the expense of marketing by x10. What would you do then?

That is why you require to comprehend traffic at an in-depth level. See as soon as you understand it, how it works and where you can get it (from multiple sources), you remove the shackles. You are now in control of your business and free to take it anywhere you want.

So Who Is Russel Brunson Traffik Marketing Pty Ltd

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written a number of books which are incredible value each on their own. If you haven’t read them, then I highly recommend you include it to your todo list!

Russel built the ClickFunnels platform on the concept of making sales funnels basic. How can you take a complicated task or concept and make it basic.

It is often stated that there is absolutely nothing brand-new – which the more things alter, the more they remain the very same. This holds true with a lot of Russell’s products.

You see much of what Russell sells are in fact ideas and principles that someone else developed. Does this mean that he “stole” the concepts – no I don’t think so, as he ALWAYS provides credit to where the idea came from.

Russell has actually stayed a trainee – which is absolutely the very best way to be. In any discipline he has set his mind to, he has ensured he studies it in detail, surrounds himself with remarkable mentors, and ends up being a master of it. In doing so he will get crucial ideas.

Russell is likewise an incredible story teller. He has an incredible ability to take concepts that may be challenging to understand, and retell them in a basic, simple to comprehend way. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS sequence really originated from Andre Chaperon, who Russell does in fact give the credit and point out. His method of retelling what the SOS sequence is, and how you can use it, now has his name mostly associated with it.

Russell is deep in the trenches as a web online marketer. When he takes an idea and retells it – he does it from a location of understanding how it works in the real world.

What does this mean?

I believe it means that nearly anything Russell has a hand in producing is of the highest worth. He takes the best of the best and replays it to us in a way that we can implement and understand into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than most of Russell’s other products.  Traffik Marketing Pty Ltd

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product developed by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. John was developing an online organisation back when many of us hardly knew what the Internet even was!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly ended up being well-known, a minimum of in the reasonably small tight online marketing circle – as it was back then. And he ended up being somebody Russell appreciated, and followed carefully.

The genuine interesting part of the story is that several years later on Russell still saw the huge value in the traffic secrets course – and he managed to encourage John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. So instead of continuing to offer it as a stand alone product, it became an upsell to his other products. He found a method to use it to create much more worth in his sales funnels … in typical Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has been amazing.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are usually offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

When lots of so called guru’s were trying to keep everything about online success a secret, the book was released at a time. However in common Russell Brunson design, he released all the secrets readily available for anyone who took the time to understand the book and check out.

It contains a detailed actionable blueprint for any who is new to online marketing.

Some of the principles covered include;

  • The Value Ladder; how to build increasing value in your sales procedure to improve your item sell price.
  • How to discover your dream consumers; how to turn prospective consumers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your perfect clients so they want to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your prospective clients and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest use one.

This book has been called “life-changing” by a lot of people, including the similarity Steve Larson, who has actually gone on to produce his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a should check out book for any business owner – particularly if you plan to develop an online business. It shares the secrets around producing a regional following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass movement; Building on the idea f an attractive character, how do you begin to get your message out in the proper way to draw in individuals.
  • Creating belief; How to develop a belief in people that they can accomplish the outcome you are offering. Many people are simply stuck, which is why they have not purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both brings in, then engages the audience taking them on a journey. The location obviously is the point where they realise they absolutely require the item you are promoting.
  • Selling with Authenticity; This is making sure that the value your customer is receiving is much greater than the amount they spend for it.

In numerous ways this book is a script for how Russell has found out to market and offer over numerous years online. It is the exact same process and tools he utilizes everyday in his company to make it the big success that it is.  Traffik Marketing Pty Ltd

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be released, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve discussed the crucial themes and topics will be drawn from this initial course – so it’s a great place to start.

The original John Reese Traffic Secrets course is incredibly comprehensive – with 24 quite thorough modules! Let’s take a fast look what is covered in each one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is really the one presenting the topics.

Module 1 – The Foundation: This is the foundation of the course and presents to basic concepts that will be developed on. These include domain names, branding and target audience. If your are a novice to online marketing this very first module is so important to start that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about finding your target audience, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You also learn more about the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily overlooked. It’s one thing to get traffic to your company, however if your copy is bad, they will bounce back out again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is a really crucial topic, and one near my heart as I enjoy utilizing SEO as an essential traffic source in my service. Do this part right and you have endless complimentary traffic for several years. You will find out the fundamentals of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll need to find out how to grow it and likewise look after it as it grows. This module teaches proven email marketing techniques and strategies that work. You’ll discover how to automate email campaigns and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it until there is a sale! Start an affiliate program, hire affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains extraordinary tactics that you can utilize to create traffic by means of e-commerce. You will discover how you can utilize Amazon’s product marketing API to improve the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really essential module as it teaches you the basic theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core ways to grow a service including, lower your cost per visitor, increase traffic volume and raise your average invest per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to buy media Ads and sponsorships. John likewise shows you how to get your Ads encountering major news sites like CNN, Fox News, and ESPN. And, you’ll discover proven methods for running all sorts of advertisements like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It consists of over 2 lots private lessons on how to utilize the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive a huge quantity of traffic to your website. This module reveals you what you require to get begun, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Imagine if you had an app individuals were using, that might drive traffic to your organisation! You’ll learn how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software application and widgets across platforms. The crucial concept is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Marketing on the Facebook platform is difficult, and while this module does cover all the essentials, if it is something you are eager to master, you will probably require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective consumer, who visited your website without purchasing? That is what you are taught here – how you retarget people who have actually come to your site, however not yet purchased. If you are using paid marketing to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into international markets, consisting of various languages. Often there are untapped markets simply due to the fact t that they don’t speak English. Translate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the backbone of a lot of internet marketing. It has actually become the major source of traffic and leads for a lot of online entrepreneur. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Particularly you learn strategies like leveraging Facebook shares and likes, and incorporating different social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred technique! John covers the crucial ideas such as on and off-page SEO. While some of the tools talked about are a little outdated, the methods have truly remained the exact same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality material that will rank in the online search engine and offer worth to your audience. You are likewise shown how to contract out the writing component if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other people’s material? Well this module shows you how, consisting of ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second most significant search engine (behind Google), it stands to reason it needs to be such a high traffic source for any business. That and the truth that it is really owned by Google suggests it is a platform that all service need to be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is very important to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be super easy to become overwhelmed and sidetracked. {So a well laid-out a master strategy to help you stay focused and arranged is actually important.

Phew that is a lot! It really is incredible worth when you break it down across all the module. Anyone of these modules would blow away the training programs turning up by “experts” who have actually only been around for a couple of months!  Traffik Marketing Pty Ltd

How Much Does Traffic Secrets Cost?

Right now we are still waiting to discover out the last pricing for the Traffic Secrets book. While it appears like it will be available from book resellers (like Amazon), it will be at a premium offered the material.

However as usual it looks like Russel and the group will be launching the book online free, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the private modules. Currently there is no way to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just offered as part of a package or an upsell from one of the other ClickFunnel’s items.

Most likely the most convenient and most cost reliable method to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the obstacle yet, then what are you believing???!!! It is one of the best training programs for anybody trying to cover their head around internet marketing in general. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally available for $297 as an upsell to the OFA challenge. This actually is fantastic worth for what you get, and is an excellent compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that individuals have actually discovered.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable online marketing suggestions from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some info and tools discussed in the course are a bit out-dated and need to be refreshed. It is expected that will be fixed in Russell’s new book.
The module on copywriting is a little light – given how essential this subject is.
You can’t buy the Traffic Secrets course just. It is only readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Traffik Marketing Pty Ltd

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Traffik Marketing Pty Ltd - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was very first introduced.

While it’s not ideal it is among the fastest methods to find out about the many various traffic sources offered on the internet. It is of enormous worth for any company owner or business owner looking to develop and increase their online traffic.

Based on Russell’s previous books, and his value driven approach, I can just assume that the brand-new Traffic Secrets book will be amazing.