Trafic Organique – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to release his brand-new book Traffic SecretsTrafic Organique

Writing a review about a book that has not been launched is a little challenging – however what is very important to comprehend is the background of Traffic Secrets.

Trafic Organique Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has progressed into the new Russell Brunson book about to be introduced.

Most importantly, why should you care? Isn’t this simply another marketing book by a so called web guru to make money?

If understand anything about Russell Brunson, and if you do not I hope this post alters that, you will understand that Russell never ever does anything unless it includes a huge quantity of value to the reader. His entire marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is an actually rejuvenating view.

However more significantly he is now discussing the topic which must be at the heart of all company. How do you get traffic, prospective consumers, to your organisation?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are numerous reasons that a company might not survive – but without a doubt among the greatest is an absence of traffic! Without any paying consumers, or traffic, you just do not have a service.

And yet it is among the locations that is both over-looked, and hard to specify. I think it is since it is a difficult subject, numerous entrepreneur simply neglect it. They take the “build it and they will come” technique – which clearly doesn’t work.

It does appear insane that with all the “traffic” on the internet why isn’t every online business crushing it! Daily there is close to $7 billion exchanged with people buying services and items online – in every niche imaginable. Yet for the majority of online companies they seem like they remain in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and service make it look so simple and appear to have a limitless supply of traffic? Most remain stuck and struggling?. Trafic Organique

That is the Secret of Traffic in a sales funnel. That is why it is essential and so essential to an organisation success, and why everyone in company need to be buying education around this topic.

Now there are a huge number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So tapping into one of these should be easy right? However that is not the case otherwise everyone would have split it.

Also, let’s say that you have discovered a traffic source and your business is doing excellent. What would happen if that source was shut down – or most likely Zuckerberg chooses he’s had enough of other’s making excessive cash and increases the expense of advertising by x10. What would you do then?

That is why you need to comprehend traffic at an in-depth level. See once you comprehend it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your service and complimentary to take it anywhere you desire.

So Who Is Russel Brunson Trafic Organique

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, a minimum of in the online world. The principle of sales funnels has been around considering that there were sales individuals (forever!), however that is the power of marketing a message– it becomes your own. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has actually written numerous books which are unbelievable value each by themselves. If you have not read them, then I strongly recommend you add it to your todo list!

Russel developed the ClickFunnels platform on the idea of making sales funnels simple. How can you take an intricate job or idea and make it easy.

It is frequently stated that there is absolutely nothing new – and that the more things alter, the more they remain the very same. This is the case with a lot of Russell’s products.

You see much of what Russell offers are actually concepts and ideas that another person developed. Does this mean that he “took” the concepts – no I don’t think so, as he ALWAYS gives credit to where the concept came from.

Russell has actually remained a student – which is absolutely the very best method to be. In any discipline he has set his mind to, he has actually made sure he studies it in detail, surrounds himself with incredible mentors, and becomes a master of it. In doing so he will choose up essential ideas.

Russell is likewise a remarkable story teller. He has an unbelievable capability to take concepts that may be tricky to grasp, and retell them in a simple, simple to understand way. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS series really came from Andre Chaperon, who Russell does really offer the credit and point out. However his way of retelling what the SOS sequence is, and how you can utilize it, now has his name largely associated with it.

But it is more than that. Russell is deep in the trenches as a web marketer. He has actually done it hard and suffered many lots of set-backs and failures. When he takes an idea and retells it – he does it from a location of knowing how it works in the genuine world. The recommendations and experience he twists around the idea is priceless.

So what does this imply?

I think it implies that practically anything Russell has a hand in producing is of the greatest value. He takes the best of the very best and replays it to us in such a way that we can implement and understand into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than many of Russell’s other products.  Trafic Organique

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the famous online marketer who once made $1 million dollars in 18 hours. John was building an online company back when the majority of us barely knew what the Internet even was!

The product that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly became popular, at least in the reasonably small tight web marketing circle – as it was back then. And he ended up being someone Russell appreciated, and followed carefully.

The real interesting part of the story is that many years later Russell still saw the substantial worth in the traffic secrets course – and he managed to encourage John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently offering, and turned it on it’s head. So instead of continuing to offer it as a stand alone product, it became an upsell to his other products. He discovered a method to utilize it to develop even more value in his sales funnels … in normal Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the preliminary feedback has been amazing.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now provides the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

The book was launched at a time when numerous so called expert’s were trying to keep whatever about online success a secret. But in normal Russell Brunson style, he published all the secrets offered for anyone who put in the time to check out and comprehend the book.

It includes a step-by-step actionable plan for any who is brand-new to internet marketing.

A few of the concepts covered consist of;

  • The Value Ladder; how to construct increasing worth in your sales procedure to improve your item sell price.
  • How to find your dream customers; how to turn potential clients into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal customers so they want to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible clients and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest use one.

This book has been called “life-changing” by a lot of individuals, including the similarity Steve Larson, who has gone on to develop his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a need to read book for any entrepreneur – especially if you prepare to build an online company. It shares the secrets around producing a local following of fans who will become repeat purchasers of your items.

Expert Secrets Book

Some of the core ideas covered include;

  • Creating your mass motion; Building on the principle f an attractive character, how do you start to get your message out in the best way to draw in individuals.
  • Creating belief; How to produce a belief in people that they can accomplish the result you are offering. A lot of individuals are just stuck, which is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both attracts, then engages the audience taking them on a journey. The location of course is the point where they understand they absolutely require the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your customer is receiving is much higher than the amount they pay for it.

In numerous methods this book is a script for how Russell has learnt to market and offer over several years online. It is the same procedure and tools he uses everyday in his company to make it the substantial success that it is.  Trafic Organique

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be launched, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the essential themes and subjects will be drawn from this initial course – so it’s a good location to start.

The original John Reese Traffic Secrets course is extremely in-depth – with 24 quite detailed modules! Let’s take a fast look what is covered in each one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is in fact the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and introduces to basic principles that will be constructed on. These consist of domain names, branding and target markets. If your are a rookie to online marketing this first module is so essential to begin that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target market, consisting of where they hang out, the keywords to discover them and the ad copy that they will respond to. You also find out about the finest traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily overlooked. It’s one thing to get traffic to your service, however if your copy is bad, they will recover out again – quicker than a seagull going after a chip! This is more of an intro to copywriting. You are best to take a look at Jim Edwards book, Copywriting Secrets for a much deeper look into copywriting.

Module 4 – Keyword Science: Now this is an extremely important subject, and one close to my heart as I love using SEO as a crucial traffic source in my service. Do this part right and you have unlimited totally free traffic for several years. You will learn the essentials of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll need to learn how to grow it and likewise take care of it as it grows. This module teaches proven email marketing tactics and techniques that work. You’ll learn how to automate email campaigns and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not pay for it up until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your items. , if done right the procedure is straightforward.. Start an affiliate program, recruit affiliates to promote for your business and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of incredible methods that you can use to generate traffic via e-commerce. You will learn how you can use Amazon’s product marketing API to boost the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely important module as it teaches you the basic theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the 3 core ways to grow an organisation including, lower your cost per visitor, boost traffic volume and raise your average spend per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to buy media Ads and sponsorships. John also reveals you how to get your Ads stumbling upon major news websites like CNN, Fox News, and ESPN. And, you’ll learn proven techniques for running all sorts of ads like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It consists of over 2 lots specific lessons on how to leverage the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise ad copy and using strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive a massive amount of traffic to your site. This module reveals you what you require to start, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Imagine if you had an app individuals were using, that could drive traffic to your service! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused particularly on software application and widgets throughout platforms. The crucial idea is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to know about Facebook ads. Advertising on the Facebook platform is tricky, and while this module does cover all the basics, if it is something you are keen to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective customer, who visited your website without buying? That is what you are taught here – how you retarget people who have actually concerned your website, however not yet bought. If you are using paid advertising to get them there in the first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, including different languages. Typically there are untapped markets merely due to the reality t that they do not speak English. Equate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of online marketing. It has become the major source of traffic and leads for the majority of online entrepreneur. Here John walks you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you find out strategies like leveraging Facebook likes and shares, and integrating various social media represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is by far my favourite technique! John covers the key principles such as on and off-page SEO. While a few of the tools gone over are a little out-of-date, the strategies have actually actually stayed the same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the search engines and provide value to your audience. If this isn’t your thing, you are likewise revealed how to outsource the writing component.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s content? Well this module reveals you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant search engine (behind Google), it stands to reason it ought to be such a high traffic source for any business. That and the fact that it is actually owned by Google implies it is a platform that all organisation must be leveraging somehow for traffic. So how do you optimise your channel, keywords and content for Youtube? Learn in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely crucial to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be very simple to end up being overloaded and distracted. {So a well laid-out a master strategy to assist you stay focused and organised is truly important.

Phew that is a lot! When you break it down throughout all the module, it actually is remarkable value. Anyone of these modules would blow away the training programs appearing by “experts” who have actually only been around for a couple of months!  Trafic Organique

How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the final pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium given the content.

As usual it looks like Russel and the group will be launching the book online free, plus the expense of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Presently there is no other way to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a plan deal or an upsell from one of the other ClickFunnel’s products.

Most likely the most convenient and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the obstacle yet, then what are you thinking???!!! It is among the best training programs for anyone trying to wrap their head around online marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally available for $297 as an upsell to the OFA obstacle. This really is remarkable worth for what you get, and is a terrific compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have discovered.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable online marketing guidance from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer big value.

What People Don’t Like So Much?

Some information and tools talked about in the course are a bit out-dated and need to be revitalized. It is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – offered how important this topic is.
You can’t buy the Traffic Secrets course only. It is just available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Trafic Organique

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Trafic Organique - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first launched.

While it’s not best it is one of the fastest methods to find out about the numerous various traffic sources available on the web. It is of enormous value for any entrepreneur or business owner seeking to develop and increase their online traffic.

Based upon Russell’s previous books, and his value driven technique, I can just assume that the new Traffic Secrets book will be incredible.