Videos Increase Website Traffic – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsVideos Increase Website Traffic

Composing a review about a book that has actually not been launched is a little tricky – but what is very important to understand is the background of Traffic Secrets.

Videos Increase Website Traffic Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually evolved into the brand-new Russell Brunson book about to be introduced.

Most significantly, why should you care? Isn’t this just another marketing book by a so called internet expert to make cash?

If know anything about Russell Brunson, and if you don’t I hope this post alters that, you will understand that Russell never ever does anything unless it adds a substantial quantity of worth to the reader. His whole marketing and sales approach is how can he stack the value in favour of the purchaser – which is an actually rejuvenating view.

But more notably he is now speaking about the topic which needs to be at the heart of all organisation. How do you get traffic, potential consumers, to your service?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are numerous factors why a service may not survive – however without a doubt one of the biggest is an absence of traffic! With no paying customers, or traffic, you merely don’t have an organisation.

And yet it is one of the areas that is both over-looked, and difficult to specify. I think it is since it is a tough subject, many entrepreneur just disregard it. They take the “develop it and they will come” approach – which clearly doesn’t work.

It does seem insane that with all the “traffic” on the web why isn’t every online business crushing it! Daily there is close to $7 billion exchanged with people buying services and products online – in every niche imaginable. For many online businesses they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and business make it look so simple and appear to have an endless supply of traffic? However a lot of remain stuck and struggling?. Videos Increase Website Traffic

That is the Secret of Traffic in a sales funnel. That is why it is so essential and essential to a service success, and why everyone in service should be purchasing education around this topic.

Now there are a big number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? However that is not the case otherwise everyone would have broken it.

Likewise, let’s say that you have discovered a traffic source and your company is doing excellent. What would happen if that source was closed down – or more most likely Zuckerberg chooses he’s had enough of other’s making too much cash and increases the expense of marketing by x10. What would you do then?

That is why you require to understand traffic at a comprehensive level. See as soon as you understand it, how it works and where you can get it (from numerous sources), you eliminate the shackles. You are now in control of your business and complimentary to take it anywhere you desire.

So Who Is Russel Brunson Videos Increase Website Traffic

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written numerous books which are unbelievable value each on their own. If you have not read them, then I strongly recommend you include it to your todo list!

Russel constructed the ClickFunnels platform on the concept of making sales funnels basic. How can you take a complex job or idea and make it basic.

It is typically stated that there is nothing new – which the more things alter, the more they remain the very same. This holds true with a number of Russell’s items.

You see much of what Russell offers are really ideas and concepts that somebody else developed. Does this mean that he “stole” the concepts – no I don’t believe so, as he ALWAYS provides credit to where the concept came from.

Russell has actually stayed a trainee – which is absolutely the very best method to be. In any discipline he has set his mind to, he has made certain he studies it in detail, surrounds himself with incredible mentors, and ends up being a master of it. In doing so he will choose up crucial ideas.

Russell is likewise a remarkable story teller. He has an amazing ability to take concepts that might be difficult to comprehend, and retell them in an easy, simple to understand way. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS sequence really originated from Andre Chaperon, who Russell does really mention and give the credit. However his method of retelling what the SOS sequence is, and how you can utilize it, now has his name largely connected with it.

It is more than that. Russell is deep in the trenches as an internet marketer. He has actually done it hard and suffered lots of numerous set-backs and failures. So when he takes an idea and retells it – he does it from a location of understanding how it operates in the real world. The advice and experience he wraps around the idea is valuable.

So what does this suggest?

I think it implies that practically anything Russell has a hand in producing is of the greatest worth. He takes the finest of the best and replays it to us in a manner that we can understand and implement into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than many of Russell’s other items.  Videos Increase Website Traffic

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. When most of us hardly knew what the Internet even was, John was developing an online business back!

The product that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became popular, at least in the fairly little tight web marketing circle – as it was back then. And he ended up being somebody Russell appreciated, and followed carefully.

The genuine remarkable part of the story is that several years later Russell still saw the big value in the traffic secrets course – and he handled to convince John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something currently offering, and turned it on it’s head. So instead of continuing to offer it as a stand alone item, it became an upsell to his other products. He discovered a way to use it to produce a lot more value in his sales funnels … in common Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are generally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

When many so called expert’s were attempting to keep whatever about online success a trick, the book was released at a time. But in normal Russell Brunson design, he released all the secrets readily available for anyone who made the effort to comprehend the book and read.

It contains a step-by-step actionable blueprint for any who is brand-new to internet marketing.

A few of the principles covered consist of;

  • The Value Ladder; how to develop increasing value in your sales procedure to improve your item sell price.
  • How to find your dream clients; how to turn prospective clients into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal customers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your possible consumers and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest usage one.

This book has been called “life-altering” by so numerous people, including the likes of Steve Larson, who has actually gone on to develop his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a should read book for any business owner – particularly if you prepare to construct an online service. It shares the secrets around producing a local following of fans who will end up being repeat buyers of your products.

Expert Secrets Book

Some of the core concepts covered include;

  • Creating your mass movement; Building on the idea f an appealing character, how do you start to get your message out in properly to draw in individuals.
  • Creating belief; How to develop a belief in people that they can accomplish the outcome you are selling. Many people are just stuck, which is why they have not purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both brings in, then engages the audience taking them on a journey. The location naturally is the point where they realise they absolutely need the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your customer is getting is much greater than the amount they pay for it.

In lots of methods this book is a script for how Russell has actually discovered to market and sell over several years online. It is the exact same procedure and tools he uses everyday in his company to make it the big success that it is.  Videos Increase Website Traffic

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be launched, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the key styles and subjects will be drawn from this initial course – so it’s a great place to start.

The initial John Reese Traffic Secrets course is extremely comprehensive – with 24 rather thorough modules! So let’s take a glimpse what is covered in each one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is actually the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and presents to basic ideas that will be built on. These consist of domain, branding and target audience. If your are a beginner to online marketing this first module is so essential to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about discovering your target audience, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You likewise learn more about the best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly overlooked. It’s one thing to get traffic to your business, however if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a really important topic, and one near to my heart as I like utilizing SEO as an essential traffic source in my company. Do this part right and you have endless complimentary traffic for years. You will discover the fundamentals of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable asset and traffic source, and you’ll require to learn how to grow it and also take care of it as it grows. This module teaches proven email marketing strategies and strategies that work. You’ll learn how to automate email campaigns and produce traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it up until there is a sale! Start an affiliate program, recruit affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains incredible techniques that you can utilize to generate traffic via e-commerce. You will learn how you can utilize Amazon’s product advertising API to increase the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really essential module as it teaches you the basic theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core methods to grow a service including, lower your expense per visitor, boost traffic volume and raise your average invest per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to buy media Ads and sponsorships. John also shows you how to get your Ads encountering significant news sites like CNN, Fox News, and ESPN. And, you’ll find out tested strategies for running all sorts of advertisements like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 lots specific lessons on how to take advantage of the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive a massive quantity of traffic to your site. This module shows you what you need to get going, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Imagine if you had an app individuals were utilizing, that might drive traffic to your business! You’ll learn how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software application and widgets throughout platforms. The crucial idea is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to learn about Facebook advertisements. Advertising on the Facebook platform is challenging, and while this module does cover all the basics, if it is something you are keen to master, you will probably need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective customer, who visited your site without purchasing? That is what you are taught here – how you retarget individuals who have actually come to your site, however not yet purchased. This is a must if you are using paid advertising to get them there in the very first place!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, including different languages. Often there are untapped markets simply due to the truth t that they don’t speak English. Equate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of internet marketing. It has actually ended up being the major source of traffic and leads for the majority of online company owner. Here John walks you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you learn strategies like leveraging Facebook likes and shares, and incorporating various social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my preferred method! John covers the key principles such as on and off-page SEO. While a few of the tools gone over are a little out-of-date, the techniques have actually actually remained the same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the online search engine and provide worth to your audience. If this isn’t your thing, you are likewise shown how to outsource the writing element.

Module 21 – Content Curation Methods: How do you legally leverage other individuals’s material? Well this module reveals you how, including concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant search engine (behind Google), it stands to reason it needs to be such a high traffic source for any business. That and the truth that it is in fact owned by Google means it is a platform that all company must be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is really essential to spread your danger across other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that understanding it would be super simple to become overwhelmed and distracted. {So a well laid-out a master strategy to help you stay focused and organised is actually essential.

Phew that is a lot! It actually is fantastic value when you break it down throughout all the module. Anyone of these modules would blow away the training programs popping up by “masters” who have only been around for a couple of months!  Videos Increase Website Traffic

How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it looks like it will be readily available from book resellers (like Amazon), it will be at a premium given the material.

As usual it looks like Russel and the group will be releasing the book online free, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Currently there is no chance to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a plan offer or an upsell from among the other ClickFunnel’s products.

Probably the most convenient and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the obstacle yet, then what are you believing???!!! It is one of the very best training programs for anybody trying to cover their head around online marketing in general. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally available for $297 as an upsell to the OFA obstacle. This truly is incredible worth for what you get, and is an excellent compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable online marketing suggestions from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal substantial value.

What People Don’t Like So Much?

Some details and tools discussed in the course are a bit out-dated and require to be refreshed. It is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – offered how important this subject is.
You can’t buy the Traffic Secrets course just. It is just offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Videos Increase Website Traffic

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Videos Increase Website Traffic - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was very first introduced.

While it’s not best it is one of the fastest methods to find out about the numerous various traffic sources readily available on the internet. It is of massive value for any entrepreneur or business owner wanting to construct and increase their online traffic.

Based on Russell’s previous books, and his value driven technique, I can just presume that the brand-new Traffic Secrets book will be amazing.