Ways To Drive Traffic To Website – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsWays To Drive Traffic To Website

Composing a review about a book that has actually not been launched is a little challenging – but what is important to understand is the background of Traffic Secrets.

Ways To Drive Traffic To Website Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually developed into the brand-new Russell Brunson book about to be launched.

Most notably, why should you care? Isn’t this just another marketing book by a so called internet expert to make money?

If know anything about Russell Brunson, and if you do not I hope this post changes that, you will know that Russell never does anything unless it includes a big quantity of value to the reader. His whole marketing and sales viewpoint is how can he stack the value in favour of the purchaser – which is a truly rejuvenating view.

However more notably he is now speaking about the topic which should be at the heart of all company. How do you get traffic, prospective clients, to your company?

Let’s discover out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are many factors why a service might not make it through – however by far among the most significant is an absence of traffic! Without any paying customers, or traffic, you simply don’t have a business.

And yet it is one of the areas that is both over-looked, and tough to define. I believe it is due to the fact that it is a tough subject, many service owners simply overlook it. They take the “construct it and they will come” method – which clearly doesn’t work.

It does seem insane that with all the “traffic” on the internet why isn’t every online organisation squashing it! Everyday there is close to $7 billion exchanged with people buying product or services online – in every specific niche possible. Yet for a lot of online organisations they feel like they remain in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and business make it look so simple and appear to have an unlimited supply of traffic? However a lot of stay stuck and struggling?. Ways To Drive Traffic To Website

That is the Secret of Traffic in a sales funnel. That is why it is so important and basic to a company success, and why everybody in business should be buying education around this subject.

Now there are a huge number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So using among these should be simple right? However that is not the case otherwise everybody would have broken it.

Let’s say that you have found a traffic source and your service is doing excellent. What would happen if that source was shut down – or more likely Zuckerberg decides he’s had enough of other’s making too much money and increases the cost of marketing by x10. What would you do then?

That is why you require to understand traffic at a comprehensive level. See as soon as you comprehend it, how it works and where you can get it (from numerous sources), you get rid of the shackles. You are now in control of your organisation and totally free to take it anywhere you desire.

Who Is Russel Brunson Ways To Drive Traffic To Website

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written numerous books which are unbelievable worth each on their own. If you have not read them, then I highly recommend you add it to your todo list!

Russel developed the ClickFunnels platform on the idea of making sales funnels simple. How can you take a complicated task or concept and make it easy.

It is typically stated that there is absolutely nothing new – which the more things change, the more they stay the very same. This is the case with many of Russell’s products.

You see much of what Russell offers are actually concepts and principles that another person created. Does this mean that he “took” the ideas – no I don’t think so, as he ALWAYS gives credit to where the idea came from.

Russell has stayed a student – which is absolutely the very best method to be. In any discipline he has set his mind to, he has actually made certain he studies it in information, surrounds himself with incredible coaches, and ends up being a master of it. In doing so he will get crucial ideas.

Russell is also a fantastic story teller. He has an incredible ability to take ideas that may be tricky to comprehend, and retell them in a basic, simple to understand way. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have a solution for them.

The SOS series really originated from Andre Chaperon, who Russell does actually give the credit and point out. His method of retelling what the SOS sequence is, and how you can use it, now has his name mainly associated with it.

Russell is deep in the trenches as a web online marketer. When he takes a concept and retells it – he does it from a place of knowing how it works in the genuine world.

What does this imply?

I believe it suggests that almost anything Russell contributes to producing is of the greatest value. He takes the finest of the best and replays it to us in such a way that we can carry out and understand into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than many of Russell’s other products.  Ways To Drive Traffic To Website

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. John was building an online organisation back when the majority of us barely understood what the Internet even was!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became well-known, a minimum of in the fairly small tight web marketing circle – as it was at that time. And he ended up being somebody Russell appreciated, and followed closely.

The real fascinating part of the story is that lots of years later on Russell still saw the big value in the traffic secrets course – and he handled to encourage John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. Instead of continuing to sell it as a stand alone product, it ended up being an upsell to his other items. He discovered a method to utilize it to create even more worth in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been incredible.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are usually readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

The book was released at a time when lots of so called master’s were attempting to keep everything about online success a trick. In typical Russell Brunson style, he published all the secrets readily available for anyone who took the time to comprehend the book and read.

It contains a step-by-step actionable plan for any who is new to internet marketing.

A few of the principles covered consist of;

  • The Value Ladder; how to build increasing value in your sales process to improve your product sell price.
  • How to discover your dream customers; how to turn potential customers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your perfect clients so they desire to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your prospective consumers and have them eagerly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best use one.

This book has been called “life-altering” by numerous individuals, consisting of the likes of Steve Larson, who has actually gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – specifically if you prepare to build an online organisation. It shares the secrets around producing a regional following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass motion; Building on the idea f an attractive character, how do you start to get your message out in properly to attract individuals.
  • Creating belief; How to produce a belief in individuals that they can achieve the outcome you are selling. Many people are just stuck, which is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both attracts, then engages the audience taking them on a journey. The destination obviously is the point where they understand they definitely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your consumer is getting is much higher than the quantity they pay for it.

In lots of methods this book is a script for how Russell has learnt to market and offer over several years online. It is the exact same process and tools he uses daily in his service to make it the substantial success that it is.  Ways To Drive Traffic To Website

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve discussed the key themes and subjects will be taken from this initial course – so it’s an excellent place to begin.

The original John Reese Traffic Secrets course is extremely comprehensive – with 24 quite comprehensive modules! So let’s take a peek what is covered in every one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is in fact the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and introduces to fundamental ideas that will be built on. These consist of domain names, branding and target markets. If your are a rookie to internet marketing this first module is so important to start that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target audience, consisting of where they hang out, the keywords to discover them and the advertisement copy that they will respond to. You likewise discover about the best traffic sources so you do not squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is quickly ignored. It’s something to get traffic to your service, however if your copy is bad, they will recover out again – quicker than a seagull going after a chip! This is more of an intro to copywriting. You are best to take a look at Jim Edwards book, Copywriting Secrets for a much deeper check out copywriting.

Module 4 – Keyword Science: Now this is a really essential topic, and one near my heart as I like utilizing SEO as a key traffic source in my business. Do this part right and you have endless totally free traffic for many years. You will find out the fundamentals of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable asset and traffic source, and you’ll need to learn how to grow it and also look after it as it grows. This module teaches tested email marketing methods and strategies that work. You’ll discover how to automate email projects and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not spend for it until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your products. , if done right the process is straightforward.. Start an affiliate program, hire affiliates to promote for your organisation and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes extraordinary techniques that you can utilize to generate traffic by means of e-commerce. You will find out how you can use Amazon’s item marketing API to boost the credibility of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely crucial module as it teaches you the basic theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core methods to grow a company consisting of, lower your cost per visitor, boost traffic volume and raise your typical spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll find out precisely how to purchase media Ads and sponsorships. John also shows you how to get your Ads encountering significant news sites like CNN, Fox News, and ESPN. And, you’ll discover proven strategies for running all sorts of ads like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It contains over two lots specific lessons on how to utilize the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise advertisement copy and using strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive a massive amount of traffic to your site. This module shows you what you require to get going, including how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Envision if you had an app individuals were using, that could drive traffic to your business! You’ll discover how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software and widgets across platforms. The essential idea is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Advertising on the Facebook platform is tricky, and while this module does cover all the fundamentals, if it is something you are eager to master, you will most likely need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a possible consumer, who visited your website without purchasing? That is what you are taught here – how you retarget people who have concerned your website, however not yet made a purchase. This is a must if you are utilizing paid marketing to get them there in the first place!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, consisting of different languages. Typically there are untapped markets just due to the fact t that they don’t speak English. Translate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of many internet marketing. It has actually become the significant source of traffic and leads for many online entrepreneur. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Specifically you learn techniques like leveraging Facebook likes and shares, and incorporating different social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my preferred strategy! John covers the crucial principles such as on and off-page SEO. While some of the tools gone over are a little outdated, the strategies have really stayed the exact same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the online search engine and supply worth to your audience. You are likewise shown how to outsource the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally leverage other people’s content? Well this module reveals you how, including concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest search engine (behind Google), it stands to reason it should be such a high traffic source for any service. That and the fact that it is in fact owned by Google implies it is a platform that all organisation must be leveraging somehow for traffic. So how do you optimise your channel, keywords and content for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely essential to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be super simple to end up being overwhelmed and distracted. {So a well laid-out a master plan to assist you stay focused and organised is truly important.

Phew that is a lot! When you break it down throughout all the module, it really is incredible value. Anybody of these modules would blow away the training programs popping up by “gurus” who have actually only been around for a couple of months!  Ways To Drive Traffic To Website

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to discover the final pricing for the Traffic Secrets book. While it appears like it will be available from book resellers (like Amazon), it will be at a premium given the material.

But as normal it looks like Russel and the group will be launching the book online totally free, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Currently there is no method to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a bundle deal or an upsell from among the other ClickFunnel’s products.

Most likely the simplest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the challenge yet, then what are you believing???!!! It is among the very best training programs for anybody attempting to cover their head around online marketing in basic. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically available for $297 as an upsell to the OFA obstacle. This really is amazing worth for what you get, and is a great compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the entire world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get comprehensive, actionable online marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer big value.

What People Don’t Like So Much?

Some info and tools talked about in the course are a bit out-dated and need to be refreshed. However it is anticipated that will be fixed in Russell’s new book.
The module on copywriting is a little light – provided how essential this topic is.
You can’t purchase the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Ways To Drive Traffic To Website

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Ways To Drive Traffic To Website - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first introduced.

While it’s not best it is one of the fastest methods to find out about the numerous various traffic sources available on the web. It is of enormous worth for any entrepreneur or entrepreneur aiming to develop and increase their online traffic.

Based upon Russell’s previous books, and his value driven method, I can only assume that the brand-new Traffic Secrets book will be remarkable.