Website Traffic Load Test – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will launch his new book Traffic SecretsWebsite Traffic Load Test

Writing a review about a book that has actually not been launched is a little tricky – however what is very important to comprehend is the background of Traffic Secrets.

Website Traffic Load Test Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually evolved into the brand-new Russell Brunson book about to be introduced.

Most significantly, why should you care? Isn’t this just another marketing book by a so called web master to make cash?

If know anything about Russell Brunson, and if you don’t I hope this post alters that, you will know that Russell never does anything unless it adds a big quantity of value to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the purchaser – which is a truly refreshing view.

However more significantly he is now talking about the topic which ought to be at the heart of all service. How do you get traffic, prospective clients, to your company?

Let’s discover out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are many reasons why a business may not endure – however without a doubt among the greatest is a lack of traffic! Without any paying consumers, or traffic, you merely do not have a business.

And yet it is among the locations that is both over-looked, and difficult to specify. I believe it is since it is a challenging subject, numerous service owners simply disregard it. They take the “construct it and they will come” approach – which plainly does not work.

It does appear crazy that with all the “traffic” on the internet why isn’t every online company crushing it! Everyday there is close to $7 billion exchanged with individuals buying services and products online – in every specific niche possible. Yet for a lot of online services they seem like they are in the middle of the desert – not swimming in the limitless ocean of paying customer traffic.

Why is that the case?

Why do some online entrepreneurs and company make it look so basic and appear to have an unlimited supply of traffic? The majority of remain stuck and struggling?. Website Traffic Load Test

That is the Secret of Traffic in a sales funnel. That is why it is so essential and basic to a company success, and why everyone in business must be purchasing education around this subject.

Now there are a big number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So taking advantage of one of these should be simple right? That is not the case otherwise everyone would have split it.

Let’s state that you have actually found a traffic source and your service is doing fantastic. What would take place if that source was closed down – or most likely Zuckerberg chooses he’s had enough of other’s making too much cash and increases the cost of advertising by x10. What would you do then?

That is why you require to understand traffic at an in-depth level. See when you comprehend it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your service and totally free to take it anywhere you want.

So Who Is Russel Brunson Website Traffic Load Test

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. The concept of sales funnels has been around considering that there were sales individuals (permanently!), however that is the power of marketing a message– it becomes your own. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has written several books which are unbelievable value each on their own. If you haven’t read them, then I strongly suggest you include it to your todo list!

Russel constructed the ClickFunnels platform on the concept of making sales funnels simple. How can you take a complicated job or idea and make it simple.

It is often said that there is absolutely nothing new – which the more things alter, the more they stay the same. This is the case with a lot of Russell’s items.

You see much of what Russell sells are actually ideas and ideas that another person produced. Does this mean that he “stole” the ideas – no I don’t think so, as he ALWAYS provides credit to where the concept originated from.

Russell has actually remained a trainee – which is absolutely the very best method to be. In any discipline he has actually set his mind to, he has actually made sure he studies it in detail, surrounds himself with fantastic mentors, and ends up being a master of it. In doing so he will get crucial ideas.

Russell is also an incredible story teller. He has an incredible capability to take ideas that might be tricky to comprehend, and retell them in a basic, simple to understand manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have an option for them.

The SOS sequence actually came from Andre Chaperon, who Russell does actually offer the credit and discuss. His way of retelling what the SOS series is, and how you can use it, now has his name largely associated with it.

It is more than that. Russell is deep in the trenches as an internet marketer. He has done it tough and suffered numerous lots of set-backs and failures. So when he takes a concept and retells it – he does it from a place of understanding how it operates in the real world. The recommendations and experience he twists around the principle is valuable.

So what does this suggest?

I think it suggests that practically anything Russell has a hand in producing is of the highest value. He takes the best of the very best and replays it to us in such a way that we can comprehend and execute into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than the majority of Russell’s other items.  Website Traffic Load Test

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. When many of us barely knew what the Internet even was, John was developing an online service back!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly ended up being famous, a minimum of in the fairly small tight online marketing circle – as it was back then. And he became somebody Russell admired, and followed closely.

The real fascinating part of the story is that several years later Russell still saw the huge value in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. Rather of continuing to sell it as a stand alone item, it became an upsell to his other products. He discovered a method to utilize it to develop a lot more worth in his sales funnels … in normal Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are usually readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first introduced back in 2015.

DotCom Secrets

The book was released at a time when many so called expert’s were trying to keep everything about online success a secret. In common Russell Brunson design, he published all the secrets readily available for anyone who took the time to read and comprehend the book.

It contains a step-by-step actionable blueprint for any who is new to internet marketing.

Some of the principles covered consist of;

  • The Value Ladder; how to construct increasing value in your sales process to improve your item sell price.
  • How to discover your dream clients; how to turn possible consumers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your perfect customers so they want to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your prospective clients and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and best usage one.

This book has actually been called “life-altering” by numerous people, consisting of the similarity Steve Larson, who has gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a should read book for any entrepreneur – especially if you plan to build an online company. It shares the secrets around producing a regional following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass motion; Building on the principle f an attractive character, how do you begin to get your message out in the proper way to attract individuals.
  • Creating belief; How to create a belief in people that they can attain the result you are selling. Many individuals are just stuck, and that is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both brings in, then engages the audience taking them on a journey. The location of course is the point where they realise they definitely require the item you are promoting.
  • Selling with Authenticity; This is ensuring that the value your client is getting is much greater than the quantity they spend for it.

In many ways this book is a script for how Russell has actually found out to market and sell over lots of years online. It is the exact same process and tools he uses daily in his company to make it the huge success that it is.  Website Traffic Load Test

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be released, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the essential themes and subjects will be taken from this original course – so it’s a good location to begin.

The initial John Reese Traffic Secrets course is extremely detailed – with 24 quite extensive modules! So let’s take a glance what is covered in every one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is really the one presenting the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to fundamental ideas that will be developed on. These include domain names, branding and target markets. , if your are a newbie to online marketing this first module is so essential to start that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about finding your target market, including where they hang out, the keywords to find them and the ad copy that they will react to. You also learn more about the best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily neglected. It’s one thing to get traffic to your organisation, but if your copy is bad, they will bounce back out once again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a very essential topic, and one near to my heart as I love using SEO as a crucial traffic source in my company. Do this part right and you have endless totally free traffic for many years. You will learn the essentials of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll require to find out how to grow it and also look after it as it grows. This module teaches tested email marketing techniques and techniques that work. You’ll learn how to automate email projects and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not pay for it up until there is a sale! It’s called affiliate marketing – where you create your own affiliate program around your products. If done right the process is straightforward. Start an affiliate program, hire affiliates to promote for your service and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes amazing tactics that you can utilize to create traffic by means of e-commerce. You will learn how you can use Amazon’s item marketing API to increase the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really important module as it teaches you the fundamental theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core methods to grow a service consisting of, lower your expense per visitor, increase traffic volume and raise your average spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to purchase media Ads and sponsorships. John also reveals you how to get your Ads encountering major news websites like CNN, Fox News, and ESPN. And, you’ll find out proven techniques for running all sorts of ads like banner advertisements, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It consists of over two dozen private lessons on how to utilize the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise advertisement copy and using tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive an enormous amount of traffic to your site. This module shows you what you need to get started, including how you can outsource the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Imagine if you had an app individuals were utilizing, that might drive traffic to your organisation! You’ll discover how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused particularly on software application and widgets across platforms. The essential idea is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook ads. Advertising on the Facebook platform is challenging, and while this module does cover all the essentials, if it is something you are eager to master, you will most likely need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a possible consumer, who visited your site without buying? That is what you are taught here – how you retarget people who have actually concerned your website, however not yet purchased. If you are using paid advertising to get them there in the first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, including different languages. Typically there are untapped markets simply due to the fact t that they don’t speak English. Equate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of online marketing. It has actually become the significant source of traffic and leads for the majority of online organisation owners. Here John walks you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Particularly you learn methods like leveraging Facebook shares and likes, and integrating different social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is by far my favourite method! John covers the crucial principles such as on and off-page SEO. While some of the tools talked about are a little out-of-date, the techniques have actually really remained the same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the search engines and provide worth to your audience. If this isn’t your thing, you are likewise revealed how to outsource the writing element.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s content? Well this module shows you how, consisting of ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest search engine (behind Google), it stands to reason it should be such a high traffic source for any company. That and the reality that it is really owned by Google implies it is a platform that all company need to be leveraging somehow for traffic. So how do you optimise your channel, keywords and material for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely essential to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be super easy to become overwhelmed and sidetracked. {So a well laid-out a master plan to assist you stay focused and organised is actually crucial.

Phew that is a lot! When you break it down across all the module, it actually is remarkable value. Anybody of these modules would blow away the training programs popping up by “masters” who have only been around for a few months!  Website Traffic Load Test

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium provided the material.

As typical it looks like Russel and the group will be releasing the book online free, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Currently there is no other way to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from one of the other ClickFunnel’s items.

Probably the most convenient and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the difficulty yet, then what are you thinking???!!! It is one of the very best training programs for anyone attempting to cover their head around online marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally offered for $297 as an upsell to the OFA obstacle. This truly is fantastic worth for what you get, and is a terrific compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable internet marketing advice from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer substantial worth.

What People Don’t Like So Much?

Some information and tools talked about in the course are a bit out-dated and require to be revitalized. However it is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – given how important this topic is.
You can’t purchase the Traffic Secrets course only. It is just offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Website Traffic Load Test

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Website Traffic Load Test - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was first released.

While it’s not ideal it is one of the fastest ways to find out about the numerous various traffic sources offered on the internet. It is of massive worth for any company owner or business owner wanting to develop and increase their online traffic.

Based on Russell’s previous books, and his worth driven method, I can just presume that the brand-new Traffic Secrets book will be remarkable.