Website Traffic Plugin WordPress – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsWebsite Traffic Plugin WordPress

Writing a review about a book that has not been released is a little challenging – however what is very important to understand is the background of Traffic Secrets.

Website Traffic Plugin WordPress Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has progressed into the new Russell Brunson book about to be launched.

Most notably, why should you care? After all, isn’t this simply another marketing book by a so called internet expert to generate income?

If know anything about Russell Brunson, and if you do not I hope this post alters that, you will know that Russell never ever does anything unless it adds a huge quantity of worth to the reader. His entire marketing and sales approach is how can he stack the worth in favour of the buyer – which is a really rejuvenating view.

However more importantly he is now talking about the topic which should be at the heart of all business. How do you get traffic, potential clients, to your business?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are lots of reasons that an organisation may not survive – however by far one of the most significant is a lack of traffic! With no paying clients, or traffic, you simply do not have a company.

And yet it is among the areas that is both over-looked, and hard to define. I believe it is due to the fact that it is a tough topic, numerous company owner merely neglect it. They take the “build it and they will come” method – which clearly does not work.

It does seem insane that with all the “traffic” on the web why isn’t every online business crushing it! Daily there is close to $7 billion exchanged with people purchasing services and items online – in every specific niche possible. For a lot of online businesses they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying client traffic.

Why is that the case?

Why do some online business owners and service make it look so easy and appear to have an unlimited supply of traffic? Most stay stuck and struggling?. Website Traffic Plugin WordPress

That is the Secret of Traffic in a sales funnel. That is why it is essential and so essential to an organisation success, and why everyone in business should be investing in education around this topic.

Right now there are a substantial number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? That is not the case otherwise everybody would have cracked it.

Likewise, let’s say that you have actually found a traffic source and your service is doing fantastic. What would take place if that source was closed down – or more most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the expense of marketing by x10. What would you do then?

That is why you need to comprehend traffic at an in-depth level. See once you comprehend it, how it works and where you can get it (from multiple sources), you get rid of the shackles. You are now in control of your service and totally free to take it anywhere you desire.

Who Is Russel Brunson Website Traffic Plugin WordPress

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually composed a number of books which are extraordinary value each by themselves. I strongly suggest you include it to your todo list if you haven’t read them!

Russel developed the ClickFunnels platform on the principle of making sales funnels basic. And this appears to be his approach to everything. How can you take an intricate job or idea and make it basic. How do you break it down to simple elements that can be carried out on and after that duplicated to scale.

It is often stated that there is absolutely nothing brand-new – and that the more things alter, the more they remain the very same. This is the case with a number of Russell’s items.

You see much of what Russell sells are really ideas and ideas that somebody else developed. Does this mean that he “stole” the concepts – no I don’t believe so, as he ALWAYS provides credit to where the idea originated from.

Russell has actually remained a student – which is definitely the very best method to be. In any discipline he has actually set his mind to, he has actually ensured he studies it in information, surrounds himself with remarkable coaches, and ends up being a master of it. In doing so he will choose up essential ideas.

Russell is also a remarkable story teller. He has an unbelievable capability to take ideas that might be tricky to comprehend, and retell them in an easy, easy to understand manner. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS sequence really originated from Andre Chaperon, who Russell does in fact give the credit and point out. However his method of retelling what the SOS sequence is, and how you can use it, now has his name largely connected with it.

Russell is deep in the trenches as an internet online marketer. When he takes an idea and retells it – he does it from a location of understanding how it works in the real world.

What does this indicate?

I believe it implies that nearly anything Russell has a hand in producing is of the greatest worth. He takes the finest of the very best and replays it to us in such a way that we can understand and execute into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than the majority of Russell’s other products.  Website Traffic Plugin WordPress

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was an item developed by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. John was developing an online company back when the majority of us hardly knew what the Internet even was!

The item that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly ended up being popular, a minimum of in the reasonably little tight online marketing circle – as it was at that time. And he ended up being somebody Russell appreciated, and followed closely.

The real remarkable part of the story is that many years later Russell still saw the big worth in the traffic secrets course – and he handled to persuade John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something already selling, and turned it on it’s head. So rather of continuing to offer it as a stand alone product, it became an upsell to his other items. He discovered a way to use it to develop much more worth in his sales funnels … in typical Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now delivers the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are normally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

The book was launched at a time when numerous so called guru’s were trying to keep everything about online success a secret. In typical Russell Brunson design, he published all the secrets readily available for anybody who took the time to comprehend the book and check out.

It contains a step-by-step actionable plan for any who is brand-new to online marketing.

A few of the concepts covered consist of;

  • The Value Ladder; how to construct increasing worth in your sales process to improve your item sell price.
  • How to find your dream consumers; how to turn potential consumers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your perfect customers so they desire to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible consumers and have them excitedly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and best use one.

This book has been called “life-altering” by numerous individuals, consisting of the likes of Steve Larson, who has actually gone on to produce his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a must check out book for any business owner – particularly if you prepare to build an online company. It shares the secrets around creating a local following of fans who will become repeat purchasers of your products.

Expert Secrets Book

A few of the core concepts covered consist of;

  • Creating your mass motion; Building on the principle f an attractive character, how do you start to get your message out in the ideal way to draw in people.
  • Creating belief; How to produce a belief in people that they can achieve the result you are offering. Many people are simply stuck, which is why they have not purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both attracts, then engages the audience taking them on a journey. The destination obviously is the point where they realise they definitely need the item you are promoting.
  • Selling with Authenticity; This is making sure that the value your client is getting is much greater than the amount they pay for it.

In many methods this book is a script for how Russell has actually learnt to market and sell over several years online. It is the same process and tools he uses everyday in his company to make it the big success that it is.  Website Traffic Plugin WordPress

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be released, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve discussed the essential styles and subjects will be drawn from this original course – so it’s a great place to begin.

The original John Reese Traffic Secrets course is exceptionally comprehensive – with 24 rather comprehensive modules! So let’s take a fast appearance what is covered in every one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is really the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and introduces to fundamental ideas that will be constructed on. These consist of domain, branding and target audience. If your are a rookie to internet marketing this first module is so crucial to begin that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about finding your target market, including where they hang out, the keywords to discover them and the ad copy that they will respond to. You likewise discover the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily ignored. It’s one thing to get traffic to your service, however if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a really essential subject, and one near my heart as I like using SEO as a key traffic source in my service. Do this part right and you have limitless complimentary traffic for years. You will learn the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll need to discover how to grow it and also take care of it as it grows. This module teaches proven email marketing techniques and techniques that work. You’ll discover how to automate email campaigns and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it until there is a sale! Start an affiliate program, hire affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of amazing methods that you can use to produce traffic through e-commerce. You will find out how you can use Amazon’s product advertising API to enhance the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is a very crucial module as it teaches you the fundamental theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core methods to grow an organisation including, lower your expense per visitor, increase traffic volume and raise your typical spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to buy media Ads and sponsorships. John likewise reveals you how to get your Ads stumbling upon significant news websites like CNN, Fox News, and ESPN. And, you’ll discover proven methods for running all sorts of advertisements like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It consists of over 2 dozen private lessons on how to utilize the Google Ads platform to drive traffic to your website. It covers everything from high scoring landing pages, optimise ad copy and making use of strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive an enormous amount of traffic to your site. This module reveals you what you require to begin, consisting of how you can contract out the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Think of if you had an app people were using, that could drive traffic to your organisation! You’ll find out how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused specifically on software and widgets across platforms. The essential concept is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Advertising on the Facebook platform is tricky, and while this module does cover all the essentials, if it is something you are keen to master, you will most likely require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective client, who visited your website without purchasing? That is what you are taught here – how you retarget individuals who have actually come to your website, however not yet bought. This is a must if you are using paid advertising to get them there in the first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, consisting of various languages. Frequently there are untapped markets merely due to the truth t that they don’t speak English. Equate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of online marketing. It has ended up being the significant source of traffic and leads for most online company owner. Here John walks you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Specifically you find out methods like leveraging Facebook shares and likes, and integrating various social networks accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my preferred technique! John covers the essential ideas such as on and off-page SEO. While a few of the tools talked about are a little out-of-date, the methods have really stayed the same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality material that will rank in the search engines and supply worth to your audience. You are likewise demonstrated how to outsource the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally utilize other people’s content? Well this module shows you how, including concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second most significant online search engine (behind Google), it stands to reason it ought to be such a high traffic source for any company. That and the fact that it is actually owned by Google indicates it is a platform that all organisation need to be leveraging somehow for traffic. How do you optimise your channel, keywords and content for Youtube? Discover out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is very essential to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be incredibly simple to end up being overwhelmed and distracted. {So a well laid-out a master strategy to help you stay focused and arranged is actually crucial.

Phew that is a lot! When you break it down throughout all the module, it really is incredible worth. Anybody of these modules would blow away the training programs appearing by “masters” who have actually just been around for a few months!  Website Traffic Plugin WordPress

How Much Does Traffic Secrets Cost?

Right now we are still waiting to learn the final pricing for the Traffic Secrets book. While it appears like it will be available from book resellers (like Amazon), it will be at a premium provided the content.

However as typical it appears like Russel and the group will be releasing the book online totally free, plus the expense of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the private modules. Currently there is no chance to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a package or an upsell from one of the other ClickFunnel’s products.

Probably the most convenient and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the difficulty yet, then what are you believing???!!! It is among the best training programs for anyone attempting to cover their head around internet marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically offered for $297 as an upsell to the OFA difficulty. This truly is remarkable worth for what you get, and is a great compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the entire world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable internet marketing suggestions from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some info and tools talked about in the course are a bit out-dated and need to be revitalized. It is anticipated that will be fixed in Russell’s new book.
The module on copywriting is a little light – provided how crucial this subject is.
You can’t buy the Traffic Secrets course just. It is only readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Website Traffic Plugin WordPress

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Website Traffic Plugin WordPress - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was very first launched.

While it’s not ideal it is among the fastest ways to find out about the lots of various traffic sources readily available on the web. It is of huge worth for any organisation owner or business owner wanting to construct and increase their online traffic.

Based upon Russell’s previous books, and his worth driven approach, I can only presume that the new Traffic Secrets book will be remarkable.