Website Traffic Services – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson will launch his brand-new book Traffic SecretsWebsite Traffic Services

Composing a review about a book that has actually not been released is a little challenging – however what is very important to comprehend is the background of Traffic Secrets.

Website Traffic Services Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be introduced.

Most significantly, why should you care? Isn’t this simply another marketing book by a so called internet master to make cash?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will know that Russell never ever does anything unless it adds a substantial quantity of worth to the reader. His whole marketing and sales approach is how can he stack the value in favour of the buyer – which is a truly rejuvenating view.

More notably he is now talking about the topic which must be at the heart of all service. How do you get traffic, prospective consumers, to your business?

Let’s find out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are lots of reasons that a business may not endure – however without a doubt one of the biggest is a lack of traffic! Without any paying clients, or traffic, you simply don’t have a company.

And yet it is one of the areas that is both over-looked, and tough to specify. I think it is because it is a difficult topic, so many business owners just ignore it. They take the “build it and they will come” method – which plainly does not work.

It does seem insane that with all the “traffic” on the web why isn’t every online service squashing it! Everyday there is close to $7 billion exchanged with individuals buying product or services online – in every specific niche possible. Yet for the majority of online services they feel like they remain in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and business make it look so easy and appear to have a limitless supply of traffic? However many remain stuck and having a hard time?. Website Traffic Services

That is the Secret of Traffic in a sales funnel. That is why it is so essential and fundamental to an organisation success, and why everybody in service must be investing in education around this topic.

Today there are a huge number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? However that is not the case otherwise everyone would have broken it.

Let’s say that you have found a traffic source and your business is doing excellent. What would occur if that source was shut down – or more most likely Zuckerberg chooses he’s had enough of other’s making excessive cash and increases the expense of advertising by x10. What would you do then?

That is why you require to comprehend traffic at a detailed level. See when you understand it, how it works and where you can get it (from numerous sources), you get rid of the shackles. You are now in control of your company and free to take it anywhere you desire.

Who Is Russel Brunson Website Traffic Services

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. The concept of sales funnels has been around because there were sales people (forever!), however that is the power of marketing a message– it becomes your own. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has written several books which are incredible worth each by themselves. If you haven’t read them, then I strongly recommend you include it to your todo list!

Russel constructed the ClickFunnels platform on the concept of making sales funnels simple. And this appears to be his approach to everything. How can you take a complex task or idea and make it basic. How do you break it down to basic elements that can be performed on and then duplicated to scale.

It is often stated that there is nothing brand-new – and that the more things alter, the more they stay the same. This holds true with many of Russell’s products.

You see much of what Russell sells are really concepts and principles that someone else produced. Does this mean that he “took” the ideas – no I don’t think so, as he ALWAYS offers credit to where the idea came from.

Russell has actually remained a student – which is definitely the best way to be. In any discipline he has actually set his mind to, he has made certain he studies it in detail, surrounds himself with incredible coaches, and becomes a master of it. In doing so he will get crucial ideas.

Russell is also an amazing story teller. He has an incredible ability to take concepts that might be tricky to grasp, and retell them in a basic, easy to understand manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have an option for them.

The SOS series truly originated from Andre Chaperon, who Russell does really provide the credit and discuss. However his method of retelling what the SOS series is, and how you can utilize it, now has his name largely related to it.

Russell is deep in the trenches as an internet marketer. When he takes an idea and retells it – he does it from a place of knowing how it works in the genuine world.

What does this mean?

I believe it means that nearly anything Russell contributes to producing is of the greatest value. He takes the very best of the best and replays it to us in a method that we can implement and understand into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than the majority of Russell’s other items.  Website Traffic Services

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the legendary online marketer who once made $1 million dollars in 18 hours. When many of us barely understood what the Internet even was, John was developing an online organisation back!

The product that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly became popular, a minimum of in the reasonably small tight web marketing circle – as it was back then. And he became someone Russell appreciated, and followed closely.

The genuine fascinating part of the story is that numerous years later on Russell still saw the substantial worth in the traffic secrets course – and he managed to encourage John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something already selling, and turned it on it’s head. So instead of continuing to sell it as a stand alone product, it ended up being an upsell to his other items. He discovered a way to utilize it to create even more value in his sales funnels … in common Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has been amazing.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are generally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

When numerous so called expert’s were attempting to keep everything about online success a trick, the book was launched at a time. In normal Russell Brunson design, he released all the secrets available for anybody who took the time to read and comprehend the book.

It contains a detailed actionable plan for any who is new to online marketing.

A few of the ideas covered include;

  • The Value Ladder; how to build increasing worth in your sales procedure to enhance your item sell price.
  • How to discover your dream customers; how to turn potential clients into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal clients so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your potential clients and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest usage one.

This book has been called “life-changing” by a lot of people, including the likes of Steve Larson, who has actually gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a must read book for any business owner – specifically if you plan to construct an online company. It shares the secrets around developing a local following of fans who will end up being repeat purchasers of your products.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass movement; Building on the principle f an appealing character, how do you begin to get your message out in the right way to bring in individuals.
  • Creating belief; How to create a belief in people that they can achieve the result you are offering. The majority of people are merely stuck, which is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The location naturally is the point where they realise they absolutely need the item you are promoting.
  • Selling with Authenticity; This is making sure that the value your consumer is getting is much greater than the quantity they pay for it.

In many methods this book is a script for how Russell has actually learnt to market and offer over many years online. It is the very same process and tools he uses everyday in his organisation to make it the huge success that it is.  Website Traffic Services

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be launched, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the key styles and topics will be drawn from this original course – so it’s an excellent location to start.

The initial John Reese Traffic Secrets course is incredibly detailed – with 24 quite extensive modules! So let’s take a glimpse what is covered in each one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is in fact the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and presents to standard ideas that will be built on. These include domain names, branding and target markets. If your are a newbie to online marketing this very first module is so crucial to begin that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about discovering your target market, including where they hang out, the keywords to find them and the ad copy that they will respond to. You also discover the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily ignored. It’s something to get traffic to your company, but if your copy is bad, they will get better out again – quicker than a seagull chasing after a chip! This is more of an introduction to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a much deeper check out copywriting.

Module 4 – Keyword Science: Now this is an extremely crucial topic, and one near my heart as I love using SEO as a crucial traffic source in my service. Do this part right and you have endless totally free traffic for years. You will find out the fundamentals of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll need to find out how to grow it and also look after it as it grows. This module teaches proven email marketing techniques and strategies that work. You’ll find out how to automate email campaigns and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t pay for it until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your products. , if done right the process is uncomplicated.. Start an affiliate program, hire affiliates to promote for your business and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes unbelievable methods that you can use to produce traffic through e-commerce. You will find out how you can utilize Amazon’s item advertising API to improve the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely crucial module as it teaches you the standard theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core ways to grow a company consisting of, lower your cost per visitor, increase traffic volume and raise your typical spend per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover precisely how to buy media Ads and sponsorships. John likewise reveals you how to get your Ads running throughout significant news websites like CNN, Fox News, and ESPN. And, you’ll find out proven strategies for running all sorts of advertisements like banner advertisements, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It contains over 2 dozen private lessons on how to leverage the Google Ads platform to drive traffic to your site. It covers whatever from high scoring landing pages, optimise ad copy and using tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive an enormous quantity of traffic to your site. This module shows you what you require to get started, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Envision if you had an app people were utilizing, that might drive traffic to your service! You’ll find out how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused specifically on software and widgets throughout platforms. The key concept is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook advertisements. Advertising on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are keen to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective customer, who visited your site without purchasing? That is what you are taught here – how you retarget individuals who have actually pertained to your site, however not yet bought. If you are utilizing paid advertising to get them there in the very first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into worldwide markets, including various languages. Frequently there are untapped markets simply due to the reality t that they do not speak English. Equate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of a lot of internet marketing. It has actually become the major source of traffic and leads for most online company owner. Here John walks you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you learn methods like leveraging Facebook shares and likes, and integrating different social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my preferred technique! John covers the crucial concepts such as on and off-page SEO. While some of the tools gone over are a little out-of-date, the strategies have actually actually remained the very same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the search engines and supply worth to your audience. You are likewise revealed how to contract out the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s material? Well this module shows you how, including concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest search engine (behind Google), it stands to reason it should be such a high traffic source for any organisation. That and the truth that it is really owned by Google suggests it is a platform that all business should be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really important to spread your danger across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be incredibly easy to end up being overwhelmed and distracted. {So a well laid-out a master plan to help you remain focused and arranged is actually essential.

Phew that is a lot! When you break it down throughout all the module, it really is incredible value. Anybody of these modules would blow away the training programs appearing by “gurus” who have just been around for a few months!  Website Traffic Services

How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium given the content.

However as usual it looks like Russel and the team will be launching the book online totally free, plus the expense of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Currently there is no method to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just offered as part of a package or an upsell from among the other ClickFunnel’s items.

Most likely the simplest and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the difficulty yet, then what are you thinking???!!! It is one of the finest training programs for anyone trying to cover their head around online marketing in basic. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally offered for $297 as an upsell to the OFA challenge. This actually is incredible worth for what you get, and is a great compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable internet marketing suggestions from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal substantial worth.

What People Don’t Like So Much?

Some info and tools talked about in the course are a bit out-dated and require to be refreshed. But it is anticipated that will be repaired in Russell’s new book.
The module on copywriting is a little light – offered how important this topic is.
You can’t buy the Traffic Secrets course only. It is just offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Website Traffic Services

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Website Traffic Services - Traffic Secrets Book

In general, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was first released.

While it’s not perfect it is among the fastest ways to discover about the numerous different traffic sources readily available on the web. It is of huge worth for any entrepreneur or business owner aiming to construct and increase their online traffic.

Based on Russell’s previous books, and his value driven approach, I can only presume that the brand-new Traffic Secrets book will be fantastic.