Website Traffic To Make Money – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to launch his brand-new book Traffic SecretsWebsite Traffic To Make Money

Writing a review about a book that has actually not been launched is a little difficult – however what is necessary to comprehend is the background of Traffic Secrets.

Website Traffic To Make Money Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the new Russell Brunson book about to be launched.

Most notably, why should you care? Isn’t this just another marketing book by a so called internet master to make money?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will know that Russell never does anything unless it includes a substantial amount of value to the reader. His whole marketing and sales approach is how can he stack the value in favour of the buyer – which is a really refreshing view.

However more notably he is now talking about the subject which needs to be at the heart of all organisation. How do you get traffic, possible consumers, to your business?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are lots of reasons an organisation may not endure – but by far among the greatest is a lack of traffic! With no paying customers, or traffic, you merely don’t have a company.

And yet it is among the areas that is both over-looked, and tough to specify. I believe it is since it is a difficult topic, a lot of service owners merely neglect it. They take the “build it and they will come” approach – which plainly does not work.

It does seem crazy that with all the “traffic” on the internet why isn’t every online organisation crushing it! Daily there is close to $7 billion exchanged with individuals buying services and products online – in every specific niche imaginable. Yet for the majority of online businesses they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying client traffic.

Why is that the case?

Why do some online entrepreneurs and service make it look so simple and appear to have a limitless supply of traffic? The majority of remain stuck and struggling?. Website Traffic To Make Money

That is the Secret of Traffic in a sales funnel. That is why it is fundamental and so important to a company success, and why everybody in business should be purchasing education around this subject.

Today there are a huge variety of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? That is not the case otherwise everyone would have split it.

Likewise, let’s state that you have found a traffic source and your company is doing terrific. What would happen if that source was shut down – or more likely Zuckerberg chooses he’s had enough of other’s making too much cash and increases the cost of marketing by x10. What would you do then?

That is why you require to understand traffic at a comprehensive level. See when you understand it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your organisation and totally free to take it anywhere you desire.

Who Is Russel Brunson Website Traffic To Make Money

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written numerous books which are amazing value each on their own. I highly suggest you add it to your todo list if you have not read them!

Russel developed the ClickFunnels platform on the concept of making sales funnels basic. And this seems his technique to whatever. How can you take an intricate job or idea and make it easy. How do you simplify to easy elements that can be carried out on and then duplicated to scale.

It is frequently said that there is nothing new – which the more things alter, the more they remain the same. This is the case with much of Russell’s products.

You see much of what Russell offers are really concepts and principles that somebody else developed. Does this mean that he “took” the concepts – no I don’t think so, as he ALWAYS gives credit to where the idea came from.

Russell has actually remained a trainee – which is absolutely the best way to be. In any discipline he has actually set his mind to, he has made sure he studies it in information, surrounds himself with amazing coaches, and becomes a master of it. In doing so he will get crucial concepts.

Russell is likewise an incredible story teller. He has an unbelievable ability to take ideas that might be tricky to grasp, and retell them in an easy, easy to understand manner. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have an option for them.

The SOS sequence truly originated from Andre Chaperon, who Russell does in fact point out and provide the credit. However his method of retelling what the SOS series is, and how you can use it, now has his name largely related to it.

It is more than that. Russell is deep in the trenches as an internet marketer. He has actually done it difficult and suffered many lots of set-backs and failures. When he takes a concept and retells it – he does it from a location of understanding how it works in the genuine world. The recommendations and experience he wraps around the idea is priceless.

What does this imply?

I believe it suggests that practically anything Russell contributes to producing is of the highest value. He takes the finest of the very best and replays it to us in a manner that we can execute and comprehend into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than many of Russell’s other items.  Website Traffic To Make Money

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. John was building an online organisation back when most of us hardly knew what the Internet even was!

The product that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly ended up being famous, a minimum of in the reasonably small tight online marketing circle – as it was back then. And he ended up being somebody Russell admired, and followed closely.

The genuine interesting part of the story is that several years later Russell still saw the huge value in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently selling, and turned it on it’s head. Instead of continuing to sell it as a stand alone product, it became an upsell to his other items. He found a method to use it to develop a lot more value in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are normally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

The book was released at a time when many so called expert’s were attempting to keep whatever about online success a secret. However in common Russell Brunson style, he released all the secrets offered for anyone who made the effort to comprehend the book and check out.

It includes a step-by-step actionable plan for any who is brand-new to internet marketing.

Some of the concepts covered consist of;

  • The Value Ladder; how to build increasing worth in your sales process to enhance your product sell price.
  • How to find your dream customers; how to turn prospective customers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal consumers so they wish to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your potential clients and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest use one.

This book has actually been called “life-altering” by many individuals, including the similarity Steve Larson, who has gone on to create his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a need to read book for any business owner – specifically if you plan to construct an online service. It shares the secrets around creating a local following of fans who will become repeat purchasers of your products.

Expert Secrets Book

Some of the core ideas covered include;

  • Creating your mass movement; Building on the concept f an attractive character, how do you start to get your message out in properly to bring in individuals.
  • Creating belief; How to create a belief in people that they can achieve the outcome you are offering. The majority of people are merely stuck, and that is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both draws in, then engages the audience taking them on a journey. The location of course is the point where they understand they definitely need the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your customer is getting is much greater than the amount they spend for it.

In many methods this book is a script for how Russell has discovered to market and sell over lots of years online. It is the same procedure and tools he utilizes everyday in his company to make it the huge success that it is.  Website Traffic To Make Money

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be released, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve discussed the crucial themes and topics will be taken from this original course – so it’s an excellent place to begin.

The initial John Reese Traffic Secrets course is incredibly detailed – with 24 rather thorough modules! Let’s take a quick appearance what is covered in each one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is in fact the one presenting the topics.

Module 1 – The Foundation: This is the foundation of the course and introduces to fundamental ideas that will be developed on. These include domain names, branding and target markets. If your are a novice to internet marketing this first module is so crucial to begin that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to know about discovering your target market, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You also learn more about the best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those skills that is easily overlooked. It’s one thing to get traffic to your service, however if your copy is bad, they will recuperate out once again – quicker than a seagull chasing after a chip! This is more of an introduction to copywriting. You are best to take a look at Jim Edwards book, Copywriting Secrets for a deeper appearance into copywriting.

Module 4 – Keyword Science: Now this is a really crucial subject, and one close to my heart as I enjoy utilizing SEO as an essential traffic source in my business. Do this part right and you have limitless totally free traffic for years. You will learn the essentials of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll need to discover how to grow it and also look after it as it grows. This module teaches proven email marketing tactics and methods that work. You’ll find out how to automate email projects and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it up until there is a sale! Start an affiliate program, hire affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains extraordinary methods that you can utilize to produce traffic through e-commerce. You will discover how you can utilize Amazon’s product advertising API to enhance the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really important module as it teaches you the standard theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core methods to grow a company including, lower your expense per visitor, increase traffic volume and raise your typical spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to purchase media Ads and sponsorships. John also shows you how to get your Ads encountering significant news websites like CNN, Fox News, and ESPN. And, you’ll discover tested strategies for running all sorts of advertisements like banner advertisements, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It includes over two lots specific lessons on how to leverage the Google Ads platform to drive traffic to your website. It covers everything from high scoring landing pages, optimise ad copy and using strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive an enormous amount of traffic to your website. This module shows you what you need to get going, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Think of if you had an app individuals were using, that might drive traffic to your organisation! You’ll discover how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused particularly on software application and widgets across platforms. The essential concept is to utilize it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to know about Facebook advertisements. Marketing on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are keen to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective consumer, who visited your site without purchasing? That is what you are taught here – how you retarget individuals who have concerned your website, however not yet bought. If you are utilizing paid marketing to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, including different languages. Typically there are untapped markets merely due to the fact t that they do not speak English. Translate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of many online marketing. It has ended up being the significant source of traffic and leads for most online company owner. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Particularly you find out methods like leveraging Facebook likes and shares, and incorporating different social media accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my favourite strategy! John covers the crucial concepts such as on and off-page SEO. While some of the tools talked about are a little outdated, the methods have really remained the very same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality material that will rank in the search engines and provide value to your audience. You are also shown how to contract out the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally leverage other individuals’s content? Well this module shows you how, consisting of ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest search engine (behind Google), it stands to reason it ought to be such a high traffic source for any service. That and the fact that it is really owned by Google indicates it is a platform that all company ought to be leveraging somehow for traffic. How do you optimise your channel, keywords and content for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely important to spread your threat across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be extremely simple to become overwhelmed and sidetracked. {So a well laid-out a master plan to help you remain focused and arranged is really essential.

Phew that is a lot! When you break it down across all the module, it truly is remarkable worth. Anybody of these modules would blow away the training programs popping up by “masters” who have just been around for a couple of months!  Website Traffic To Make Money

How Much Does Traffic Secrets Cost?

Today we are still waiting to learn the final pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium provided the content.

As typical it looks like Russel and the team will be launching the book online totally free, plus the expense of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Presently there is no chance to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a package or an upsell from among the other ClickFunnel’s products.

Probably the easiest and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the difficulty yet, then what are you believing???!!! It is one of the finest training programs for anybody trying to wrap their head around internet marketing in general. Examine out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically available for $297 as an upsell to the OFA challenge. This truly is fantastic value for what you get, and is an excellent compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that individuals have found.

What People Like About The Course?

Explore the entire world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get comprehensive, actionable internet marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal big worth.

What People Don’t Like So Much?

Some info and tools talked about in the course are a bit out-dated and need to be revitalized. It is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – given how essential this topic is.
You can’t buy the Traffic Secrets course just. It is only readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Website Traffic To Make Money

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Website Traffic To Make Money - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first introduced.

While it’s not perfect it is one of the fastest ways to learn more about the numerous various traffic sources available on the internet. It is of enormous worth for any organisation owner or entrepreneur wanting to build and increase their online traffic.

Based on Russell’s previous books, and his worth driven approach, I can only presume that the brand-new Traffic Secrets book will be remarkable.