Website Trafficing – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to release his brand-new book Traffic SecretsWebsite Trafficing

Writing a review about a book that has not been released is a little challenging – however what is necessary to comprehend is the background of Traffic Secrets.

Website Trafficing Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has progressed into the brand-new Russell Brunson book about to be introduced.

Most significantly, why should you care? After all, isn’t this just another marketing book by a so called web guru to make money?

If understand anything about Russell Brunson, and if you do not I hope this post changes that, you will know that Russell never ever does anything unless it adds a huge quantity of value to the reader. His entire marketing and sales viewpoint is how can he stack the value in favour of the purchaser – which is an actually rejuvenating view.

More notably he is now talking about the topic which should be at the heart of all service. How do you get traffic, possible customers, to your organisation?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Significant?

There are many reasons why a service might not make it through – however by far one of the biggest is an absence of traffic! Without any paying consumers, or traffic, you merely don’t have a company.

And yet it is one of the locations that is both over-looked, and tough to define. I think it is since it is a difficult subject, numerous entrepreneur just overlook it. They take the “develop it and they will come” approach – which clearly doesn’t work.

It does appear crazy that with all the “traffic” on the internet why isn’t every online company squashing it! Daily there is close to $7 billion exchanged with individuals buying services and products online – in every niche imaginable. For the majority of online businesses they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and service make it look so simple and appear to have an unlimited supply of traffic? However many stay stuck and having a hard time?. Website Trafficing

That is the Secret of Traffic in a sales funnel. That is why it is so crucial and essential to a business success, and why everybody in company ought to be purchasing education around this subject.

Right now there are a huge number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? However that is not the case otherwise everyone would have cracked it.

Likewise, let’s say that you have found a traffic source and your company is doing terrific. What would take place if that source was closed down – or most likely Zuckerberg decides he’s had enough of other’s making too much cash and increases the expense of marketing by x10. What would you do then?

That is why you require to understand traffic at a comprehensive level. See as soon as you comprehend it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your business and complimentary to take it anywhere you want.

So Who Is Russel Brunson Website Trafficing

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The principle of sales funnels has been around given that there were sales people (permanently!), but that is the power of marketing a message– it becomes your own. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has actually composed a number of books which are extraordinary value each on their own. If you haven’t read them, then I strongly suggest you include it to your todo list!

Russel constructed the ClickFunnels platform on the principle of making sales funnels easy. How can you take an intricate task or idea and make it simple.

It is often said that there is absolutely nothing brand-new – and that the more things alter, the more they remain the very same. This holds true with much of Russell’s products.

You see much of what Russell offers are really concepts and ideas that another person created. Does this mean that he “stole” the concepts – no I don’t believe so, as he ALWAYS provides credit to where the concept originated from.

Russell has stayed a student – which is definitely the very best way to be. In any discipline he has set his mind to, he has actually ensured he studies it in information, surrounds himself with remarkable coaches, and becomes a master of it. In doing so he will get key ideas.

Russell is also an amazing story teller. He has an incredible capability to take ideas that may be difficult to grasp, and retell them in a basic, easy to comprehend manner. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have a solution for them.

The SOS sequence actually originated from Andre Chaperon, who Russell does really give the credit and point out. However his way of retelling what the SOS sequence is, and how you can use it, now has his name mainly associated with it.

It is more than that. Russell is deep in the trenches as an internet online marketer. He has actually done it difficult and suffered lots of many set-backs and failures. So when he takes an idea and retells it – he does it from a location of understanding how it operates in the real life. The guidance and experience he wraps around the concept is priceless.

So what does this mean?

I think it suggests that nearly anything Russell contributes to producing is of the highest value. He takes the very best of the very best and replays it to us in such a way that we can implement and understand into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than most of Russell’s other products.  Website Trafficing

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was an item established by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. When many of us barely understood what the Internet even was, John was developing an online business back!

The item that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly ended up being popular, a minimum of in the fairly small tight web marketing circle – as it was back then. And he became somebody Russell admired, and followed closely.

The real interesting part of the story is that several years later on Russell still saw the huge value in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already selling, and turned it on it’s head. Rather of continuing to sell it as a stand alone product, it ended up being an upsell to his other items. He discovered a method to utilize it to create even more value in his sales funnels … in normal Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has been amazing.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are usually readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets

When many so called guru’s were attempting to keep everything about online success a secret, the book was launched at a time. In common Russell Brunson design, he published all the secrets available for anybody who took the time to read and comprehend the book.

It contains a step-by-step actionable blueprint for any who is brand-new to online marketing.

Some of the concepts covered include;

  • The Value Ladder; how to build increasing value in your sales procedure to enhance your item sell price.
  • How to discover your dream customers; how to turn possible customers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal customers so they want to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your prospective clients and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest use one.

This book has been called “life-altering” by a lot of individuals, consisting of the likes of Steve Larson, who has gone on to create his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a should check out book for any entrepreneur – specifically if you prepare to develop an online business. It shares the secrets around creating a regional following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass movement; Building on the idea f an appealing character, how do you start to get your message out in the proper way to draw in individuals.
  • Creating belief; How to produce a belief in people that they can accomplish the outcome you are offering. The majority of people are simply stuck, which is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The location naturally is the point where they realise they definitely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the value your customer is getting is much higher than the amount they spend for it.

In numerous ways this book is a script for how Russell has found out to market and offer over many years online. It is the same process and tools he utilizes daily in his service to make it the big success that it is.  Website Trafficing

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the key themes and subjects will be drawn from this original course – so it’s an excellent location to start.

The original John Reese Traffic Secrets course is exceptionally comprehensive – with 24 quite thorough modules! Let’s take a quick look what is covered in each one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is in fact the one presenting the topics.

Module 1 – The Foundation: This is the foundation of the course and presents to basic concepts that will be built on. These include domain, branding and target audience. , if your are a newbie to online marketing this first module is so essential to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about discovering your target market, consisting of where they hang out, the keywords to find them and the ad copy that they will react to. You likewise discover the best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is quickly neglected. It’s one thing to get traffic to your service, however if your copy is bad, they will bounce back out once again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is a really important subject, and one close to my heart as I like using SEO as an essential traffic source in my organisation. Do this part right and you have limitless totally free traffic for several years. You will discover the fundamentals of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll need to discover how to grow it and also look after it as it grows. This module teaches tested email marketing methods and methods that work. You’ll learn how to automate email campaigns and create traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t pay for it till there is a sale! Start an affiliate program, recruit affiliates to promote for your business and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes incredible techniques that you can use to produce traffic by means of e-commerce. You will discover how you can use Amazon’s product advertising API to boost the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the standard theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core ways to grow a company including, lower your expense per visitor, boost traffic volume and raise your typical spend per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out precisely how to purchase media Ads and sponsorships. John also reveals you how to get your Ads encountering major news websites like CNN, Fox News, and ESPN. And, you’ll learn proven techniques for running all sorts of ads like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 lots private lessons on how to utilize the Google Ads platform to drive traffic to your site. It covers whatever from high scoring landing pages, optimise advertisement copy and using strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive a massive amount of traffic to your site. This module reveals you what you require to get going, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Think of if you had an app individuals were utilizing, that could drive traffic to your organisation! You’ll discover how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software and widgets throughout platforms. The crucial concept is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to know about Facebook advertisements. Advertising on the Facebook platform is tricky, and while this module does cover all the basics, if it is something you are eager to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a potential consumer, who visited your website without buying? That is what you are taught here – how you retarget people who have pertained to your site, however not yet bought. If you are utilizing paid marketing to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, consisting of different languages. Frequently there are untapped markets simply due to the reality t that they do not speak English. Equate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of most internet marketing. It has ended up being the significant source of traffic and leads for a lot of online entrepreneur. Here John strolls you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Particularly you learn methods like leveraging Facebook likes and shares, and integrating different social media represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite technique! John covers the essential concepts such as on and off-page SEO. While some of the tools talked about are a little outdated, the methods have really stayed the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the search engines and provide value to your audience. You are also revealed how to contract out the writing component if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other people’s content? Well this module shows you how, including concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest online search engine (behind Google), it stands to reason it needs to be such a high traffic source for any organisation. That and the fact that it is in fact owned by Google implies it is a platform that all business ought to be leveraging in some way for traffic. How do you optimise your channel, keywords and material for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely essential to spread your risk throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be very easy to end up being overloaded and distracted. {So a well laid-out a master strategy to help you stay focused and organised is actually crucial.

Phew that is a lot! It truly is remarkable value when you simplify across all the module. Anyone of these modules would blow away the training programs appearing by “masters” who have only been around for a few months!  Website Trafficing

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium offered the content.

However as usual it appears like Russel and the team will be releasing the book online free, plus the cost of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the private modules. Presently there is no chance to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a bundle deal or an upsell from among the other ClickFunnel’s items.

Probably the easiest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the difficulty yet, then what are you believing???!!! It is one of the best training programs for anybody trying to cover their head around online marketing in basic. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally offered for $297 as an upsell to the OFA challenge. This truly is amazing worth for what you get, and is a great compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the entire world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get comprehensive, actionable online marketing guidance from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer big worth.

What People Don’t Like So Much?

Some details and tools discussed in the course are a bit out-dated and need to be revitalized. However it is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – given how essential this subject is.
You can’t buy the Traffic Secrets course only. It is only readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Website Trafficing

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Website Trafficing - Traffic Secrets Book

In general, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was very first launched.

While it’s not best it is among the fastest ways to learn about the many various traffic sources offered on the internet. It is of enormous value for any entrepreneur or business owner seeking to develop and increase their online traffic.

Based upon Russell’s previous books, and his value driven approach, I can only presume that the brand-new Traffic Secrets book will be incredible.