Yang Website Traffic – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to release his new book Traffic SecretsYang Website Traffic

Writing a review about a book that has not been launched is a little difficult – however what is very important to understand is the background of Traffic Secrets.

Yang Website Traffic Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the brand-new Russell Brunson book about to be released.

Most notably, why should you care? After all, isn’t this simply another marketing book by a so called web expert to earn money?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will understand that Russell never does anything unless it adds a huge amount of value to the reader. His whole marketing and sales viewpoint is how can he stack the worth in favour of the buyer – which is a truly rejuvenating view.

But more significantly he is now speaking about the topic which should be at the heart of all organisation. How do you get traffic, potential clients, to your business?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are lots of reasons a business may not endure – but without a doubt among the greatest is a lack of traffic! Without any paying customers, or traffic, you just don’t have an organisation.

And yet it is one of the areas that is both over-looked, and tough to specify. I believe it is because it is a challenging subject, a lot of entrepreneur just ignore it. They take the “build it and they will come” technique – which clearly does not work.

It does appear crazy that with all the “traffic” on the internet why isn’t every online service squashing it! Everyday there is close to $7 billion exchanged with people buying services and items online – in every specific niche imaginable. For many online organisations they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying client traffic.

Why is that the case?

Why do some online entrepreneurs and organisation make it look so basic and appear to have a limitless supply of traffic? But many stay stuck and struggling?. Yang Website Traffic

That is the Secret of Traffic in a sales funnel. That is why it is so crucial and basic to a service success, and why everybody in business need to be purchasing education around this subject.

Today there are a substantial variety of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So taking advantage of among these should be simple right? But that is not the case otherwise everybody would have broken it.

Also, let’s say that you have actually found a traffic source and your organisation is doing great. What would occur if that source was shut down – or more most likely Zuckerberg chooses he’s had enough of other’s making too much money and increases the cost of advertising by x10. What would you do then?

That is why you need to comprehend traffic at a detailed level. See when you comprehend it, how it works and where you can get it (from multiple sources), you eliminate the shackles. You are now in control of your organisation and free to take it anywhere you desire.

Who Is Russel Brunson Yang Website Traffic

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, a minimum of in the online world. The idea of sales funnels has been around considering that there were sales individuals (forever!), but that is the power of marketing a message– it becomes your own. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually written a number of books which are unbelievable value each on their own. I strongly suggest you add it to your todo list if you have not read them!

Russel constructed the ClickFunnels platform on the idea of making sales funnels easy. How can you take an intricate job or idea and make it easy.

It is typically said that there is absolutely nothing brand-new – and that the more things change, the more they stay the very same. This is the case with a lot of Russell’s items.

You see much of what Russell offers are really concepts and principles that somebody else created. Does this mean that he “took” the ideas – no I don’t think so, as he ALWAYS offers credit to where the idea came from.

Russell has actually stayed a student – which is definitely the very best way to be. In any discipline he has actually set his mind to, he has made sure he studies it in detail, surrounds himself with amazing mentors, and becomes a master of it. In doing so he will get crucial concepts.

Russell is likewise an amazing story teller. He has an amazing ability to take ideas that may be challenging to comprehend, and retell them in an easy, simple to comprehend manner. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stayed with where you have an option for them.

The SOS sequence truly originated from Andre Chaperon, who Russell does really offer the credit and discuss. But his way of retelling what the SOS sequence is, and how you can utilize it, now has his name mostly related to it.

But it is more than that. Russell is deep in the trenches as a web marketer. He has actually done it difficult and suffered lots of lots of set-backs and failures. When he takes an idea and retells it – he does it from a place of understanding how it works in the real world. The suggestions and experience he wraps around the principle is priceless.

What does this mean?

I believe it means that almost anything Russell contributes to producing is of the highest value. He takes the finest of the finest and replays it to us in a manner that we can understand and execute into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than many of Russell’s other products.  Yang Website Traffic

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item established by John Reese, the famous online marketer who once made $1 million dollars in 18 hours. John was building an online organisation back when most of us barely knew what the Internet even was!

The item that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly ended up being famous, a minimum of in the fairly little tight online marketing circle – as it was back then. And he became someone Russell appreciated, and followed closely.

The real remarkable part of the story is that several years later Russell still saw the huge value in the traffic secrets course – and he handled to encourage John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already selling, and turned it on it’s head. Rather of continuing to sell it as a stand alone product, it ended up being an upsell to his other products. He discovered a method to use it to create a lot more worth in his sales funnels … in normal Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for top ClickFunnel’s affiliates), and the preliminary feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are usually readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

When lots of so called master’s were attempting to keep everything about online success a trick, the book was launched at a time. In typical Russell Brunson style, he released all the secrets available for anybody who took the time to understand the book and read.

It contains a detailed actionable plan for any who is brand-new to online marketing.

Some of the concepts covered include;

  • The Value Ladder; how to develop increasing worth in your sales procedure to improve your item sell price.
  • How to find your dream consumers; how to turn prospective customers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your perfect clients so they wish to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your potential customers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and best usage one.

This book has actually been called “life-changing” by many people, including the likes of Steve Larson, who has actually gone on to develop his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a should read book for any entrepreneur – specifically if you prepare to construct an online business. It shares the secrets around developing a regional following of fans who will become repeat buyers of your items.

Expert Secrets Book

A few of the core ideas covered consist of;

  • Creating your mass motion; Building on the principle f an attractive character, how do you start to get your message out in the proper way to draw in individuals.
  • Creating belief; How to develop a belief in individuals that they can attain the result you are selling. Many people are simply stuck, and that is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both brings in, then engages the audience taking them on a journey. The destination naturally is the point where they understand they definitely need the product you are promoting.
  • Selling with Authenticity; This is making certain that the value your customer is receiving is much higher than the amount they pay for it.

In lots of ways this book is a script for how Russell has found out to market and offer over many years online. It is the very same process and tools he uses everyday in his organisation to make it the big success that it is.  Yang Website Traffic

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be released, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve mentioned the crucial styles and topics will be drawn from this initial course – so it’s a great location to start.

The initial John Reese Traffic Secrets course is incredibly detailed – with 24 quite thorough modules! So let’s take a fast appearance what is covered in every one.

Traffic Secrets Course

You need to keep in mind this is John’s course, so it’s John that is really the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and introduces to fundamental concepts that will be constructed on. These consist of domain, branding and target audience. If your are a novice to internet marketing this first module is so important to start that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target market, consisting of where they hang out, the keywords to find them and the ad copy that they will respond to. You also find out about the very best traffic sources so you don’t waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily ignored. It’s one thing to get traffic to your business, however if your copy is bad, they will bounce back out once again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is a really essential topic, and one near my heart as I enjoy using SEO as a key traffic source in my company. Do this part right and you have limitless complimentary traffic for many years. You will learn the basics of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll need to learn how to grow it and also look after it as it grows. This module teaches proven email marketing methods and techniques that work. You’ll discover how to automate email projects and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t spend for it till there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your items. , if done right the procedure is simple.. Start an affiliate program, recruit affiliates to promote for your business and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes incredible methods that you can utilize to create traffic by means of e-commerce. You will find out how you can utilize Amazon’s item marketing API to improve the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely important module as it teaches you the basic theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core methods to grow a service consisting of, lower your expense per visitor, boost traffic volume and raise your typical spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads stumbling upon significant news websites like CNN, Fox News, and ESPN. And, you’ll discover proven techniques for running all sorts of ads like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It includes over 2 dozen private lessons on how to take advantage of the Google Ads platform to drive traffic to your website. It covers everything from high scoring landing pages, optimise ad copy and making use of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now ignored. Podcasts can and still do drive an enormous quantity of traffic to your website. This module reveals you what you require to start, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Envision if you had an app people were utilizing, that might drive traffic to your business! You’ll learn how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software application and widgets throughout platforms. The essential idea is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook advertisements. Advertising on the Facebook platform is difficult, and while this module does cover all the essentials, if it is something you are eager to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective consumer, who visited your website without buying? That is what you are taught here – how you retarget people who have actually come to your website, however not yet made a purchase. This is a must if you are utilizing paid advertising to get them there in the very first place!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, consisting of different languages. Frequently there are untapped markets merely due to the fact t that they do not speak English. Equate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of most online marketing. It has actually become the major source of traffic and leads for most online entrepreneur. Here John strolls you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Specifically you learn methods like leveraging Facebook likes and shares, and incorporating various social media accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred strategy! John covers the crucial concepts such as on and off-page SEO. While a few of the tools gone over are a little outdated, the methods have actually really remained the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the online search engine and provide worth to your audience. If this isn’t your thing, you are likewise shown how to contract out the writing aspect.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s material? Well this module shows you how, consisting of concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second most significant search engine (behind Google), it stands to reason it should be such a high traffic source for any organisation. That and the reality that it is actually owned by Google means it is a platform that all organisation must be leveraging in some way for traffic. So how do you optimise your channel, keywords and content for Youtube? Learn in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really important to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be super simple to end up being overloaded and sidetracked. {So a well laid-out a master plan to help you stay focused and organised is really essential.

Phew that is a lot! It actually is incredible worth when you break it down across all the module. Anyone of these modules would blow away the training programs popping up by “masters” who have only been around for a few months!  Yang Website Traffic

How Much Does Traffic Secrets Cost?

Right now we are still waiting to learn the final pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium given the content.

As typical it looks like Russel and the group will be launching the book online complimentary, plus the cost of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Presently there is no chance to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from among the other ClickFunnel’s items.

Probably the easiest and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the difficulty yet, then what are you thinking???!!! It is among the very best training programs for anyone attempting to cover their head around online marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically offered for $297 as an upsell to the OFA difficulty. This truly is remarkable worth for what you get, and is an excellent compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have actually discovered.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable online marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge worth.

What People Don’t Like So Much?

Some details and tools discussed in the course are a bit out-dated and require to be revitalized. It is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – offered how essential this topic is.
You can’t purchase the Traffic Secrets course just. It is only readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Yang Website Traffic

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Yang Website Traffic - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was first introduced.

While it’s not ideal it is one of the fastest methods to find out about the lots of different traffic sources offered on the web. It is of huge value for any company owner or business owner aiming to build and increase their online traffic.

Based upon Russell’s previous books, and his value driven technique, I can only presume that the brand-new Traffic Secrets book will be remarkable.